10 ago
|
Thomson Reuters México
|
Ciudad de México
10 ago
Thomson Reuters México
Ciudad de México
Reuters Events is seeking a commercially minded and data-driven Jr. Marketing Manager to lead the planning and execution of marketing campaigns across a portfolio of general conferences and content products. Reporting to the Senior Marketing Lead, this role will be responsible for driving audience growth, lead generation, delegate acquisition, and engagement among senior executive communities.
The Jr. Marketing Manager will work cross-functionally with product, sales, partnerships, and operations teams to deliver high-impact, multi-channel campaigns that support business growth and strengthen Reuters Events' market presence.
About The Role
As a Jr. Marketing Manager within Reuters Events, you will:
Develop and execute integrated marketing campaigns for Reuters Events conferences, digital content, and related products.
Drive delegate acquisition, audience growth, and lead generation through targeted go-to-market strategies.
Identify and implement innovative ways to reach senior executive audiences across key industry sectors.
Build and manage channel, media,
and marketing partnerships to support event promotion and customer acquisition.
Plan and deliver multi-channel campaigns across email, web, content, paid media, partnerships, and social channels.
Monitor, analyse, and optimize campaign performance using tools such as Google Analytics and Salesforce.
Track key marketing KPIs and provide regular reporting and insight to stakeholders.
Collaborate closely with internal teams including sales, content, and event operations to ensure campaign alignment and commercial success.
Support database growth, audience segmentation, and targeted outreach initiatives.
Ensure strong brand positioning and consistent messaging across all marketing activity.
About You
To be a Jr. Marketing Manager within Reuters Events, you will likely have:
Proven ability to develop and execute B2B marketing campaigns and strategies, ideally within events, media, or professional services.
Stron
📌 Jr. Marketing Manager (Ciudad de México)
🏢 Thomson Reuters México
📍 Ciudad de México