Overview:
**We Are PepsiCo**
Join PepsiCo and Dare for Better! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.
Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.
Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.
A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.
**Know more**:PepsiCoJobs**
**Join PepsiCo, dare for better.**
**Responsibilities**:
**The Opportunity**
Development and execution of marketing strategies as well as marketing programs within Sonrics brand, ensuring the correct implementation. Taking ownership in Variety Packs, Inspireka and Rockaleta brands and different Sonric’s seasonalities across the year. Analysis of market, trends, consumers and competitors to contribute to a profitable and sustainable growth
**Your Impact**
As a **Sonrics Sr Brand Coordinator **your responsibilities would consist of:
- Coordinate and flawless execution short/long term complete marketing strategies
- Responsible of setting and executing AOP analysis to further drive conclusions and strategic plans for brand growth
- Analysis of category/brand information and KPIS to generate reports and drive conclusions to help decision making to gain SOM (Internal database, ISCAM)
- Analysis of portfolio & recommendation aligned with revenue management & R&D;
- Tracking, monitoring and planning of the budget/expenses (working/non-working) and recommend action plan when needed




Qualifications:
**Who Are We Looking For?**
**Experience**
- +2 years of experience in marketing roles (executional preferred)
- Basics of marketing knowledge (consumer insights, branding, product P&L;, brand health / sales KPIs)
- Capacity to analyze at deep level and connect data from different sources to drive actionable decisions
- Adaptive attitude and response towards change
- Proficiency in English (writing and oral)
- Nielsen, ISCAM, Mycsrostrategy and Kantaar data management
**Skills**
- Multifunctional leadership (peers/extended teams/other organizational levels)
- Communication skills (story-telling, presentation skills)
- High analytical skills
- Creative thinker (out of the box thinking)
- Risk taker and challenger
- Proactive attitude
- Results oriented
**What can you expect from us**:
- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
**We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization

📌 Brand Sr Coordinator Sonric´s (Miguel Hidalgo)
🏢 PEPSICO
📍 Miguel Hidalgo