10 ago
|
Levi Strauss
|
Ciudad de México
10 ago
Levi Strauss
Ciudad de México
Essential Duties and Responsibilities:
- Lead the strategic development, management and execution of all aspects of site operations including site development, web content management and delivery, site ops calendar, functionality and toolset upgrades, warehouse operations, customer service optimization, email delivery, promotions management, etc.
- Partner with IT to develop and execute eCommerce-related IT priorities. Ensure LS&CO; systems, processes and ongoing enhancements are seamlessly integrated into the GSI common engine platform with limited customer facing impact.
- Lead the management and execution of seasonal site content strategy to support and deliver annual financial plan requirements and strategic marketing and merchandising initiatives.
- Strategically develop, manage and execute within ecommerce site ops budget and deliver positive ROI.
- Function as the expert and innovation leader of emerging ecommerce functionality trends, innovations and tools through research, agency partnership ongoing competitive review.
- Think critically,
technically and strategically across brands, divisions, functions and agencies in a highly dynamic and innovative channel.
Other Duties and Responsibilities:
- Working in partnership with Marketing on all electronic marketing efforts: electronic direct mail, banner ads, PPC, SEO, Social Media.
- Coordinate site launches and/or traffic-driving events with appropriate partners.
- Manage the timely deployment of all e-marketing and merchandising campaign content on the web site.
- Complete eCommerce business projects and budgets to ensure timeliness and on-budget delivery.
- Owns P&L; and sales plan, working closely with Managing Director, LSA E-Commerce Leadership.
- Oversee and be responsible for QA testing and deployment of product, content, campaign and promotion updates to the web site.
- Ensure consistent branding, image and content delivery across the website and maintain accuracy of product descriptions and pricing.
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📌 E-comm Director-LATAM (Ciudad de México)
🏢 Levi Strauss
📍 Ciudad de México