The Item Set-Up Lead Professional owns the end-to-end creation, enrichment, maintenance, and publication of online product listings across marketplaces and B2B sites while offering a strategic vision on the assortment strategy per channel. This role is responsible for the creation of the BU’s assortment management strategy, while ensuring every SKU has complete, compliant data (attributes, images, copy, taxonomy) and is optimized for discoverability and conversion (“digital shelf” excellence).
**NOTE: All resumes must be in English.**
**Core Responsibilities**
- Assortment Strategy definition: Along with regional business development stakeholders, they define the most appropriate listings per channel, according to their goals, purpose and characteristics.
- Assortment Strategy follow up and implementation: They are in charge of the day-to-day follow up on listings per channel, looking for daily improvements, and generating After Action Reviews on what has worked to further optimize.
- New-item listing: Collect, normalize, and enter product data (GTIN/UPC, titles, attributes, dimensions, price, fulfillment data) into PIM/ERP/marketplace templates; choose the correct category/taxonomy and required attributes per channel.
- Content compliance & quality: Validate listings meet each channel’s content and imagery rules
- Digital shelf optimization: Improve PDP content (SEO keywords, bullets, descriptions, enhanced media), monitor search/display placement, and drive continuous A/B improvements.
- Cross-functional coordination: Track launch calendars, gather assets from Creative/DAM, chase attribute gaps with Vendors/PMs,



and confirm go-live readiness with Ops and Commercial teams as well as regional Sales Leaders for Assortment Strategy.
**Do your part in our team succeeding**
Lead our team as an Item Set-Up Professional, using eCommerce expertise to craft compelling online product listings. Collaborate with diverse teams to improve our product strategy online, in an environment that will help us all grow together!
**Do you have what it takes?**
- Proven experience in eCommerce operations, merchandising, content, catalog/data management or marketplace account support.
- Experience with technology such as Salsify, Adobe, Content and SEO and data governance/compliance.
- Demonstrated experience with new item setup or digital item setup.
- Strong English writing and verbal skills.
**Relocation**
There is no relocation budget for this role.
**Hybrid**working**model**
Our workplace enables our LEGO® colleagues to be and do their best at work. Introducing a versátil way of working is a great example of how we live up to our ambition. This 3 day in the office hybrid model will exemplify our People Promise by embracing the different life situations of our colleagues.
LI-LW2
LI-Hybrid
**What’s in it for you?**
Here are some of what to expect:




**Family**Care**Leave -**We offer enhanced paid leave options for those important times.
**Insurances -**All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
**Wellbeing**- We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based
**Colleague**Discount**- We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
**Bonus**- We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme
**Your workplace -**You'll find this at the top of this advert and when you join the team, we'll confirm this with you.
We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”
Thank you for sharing our global commitment to Children’s Rights.
We conduct drug screening as a part of our drug free workplace policy and in support of our commitment to the health and safety of our employees.
Just imagine building your dream career.
Then make it real.
**Join the LEGO® team today.

📌 Digital Item Set Up Analyst (Ciudad de México)
🏢 Lego
📍 Ciudad de México