Get AI-powered advice on this job and more exclusive features.Fintech and Media Growth is supporting Plata in this search.About Plata
Plata is a Mexican fintech offering credit cards and financial services to underbanked populations — launched in April ****, the fintech secured a banking license authorisation in December **** and now serves 2 M+ active credit card users.
The company just raised $250 M Series B at a $3.1 B valuation in October ****.
We are Mexico's fastest-growing fintech unicorn — perfect timing to join our journey to reshape financial inclusion across Latin America.About the Role
We're looking for a Project Owner to build and run a portfolio of 10 short-form video accounts featuring in-house influencers who will bring Plata's vision to life in the personal finance space.
Your mission is to turn Plata's vision into an always-on content machine that produces educational, funny, and viral personal finance content in Spanish across Tik Tok, Instagram Reels, You Tube Shorts, and any other relevant platforms.
You will own the end-to-end production process and coordinate a network of on-camera hosts, scriptwriters, and video editors to consistently deliver high-quality content at scale, while being supported by the team that previously won the Tik Tok Best Brand Award.Key TasksOwn the strategy and roadmap for a portfolio of ~10 short-form video accounts about personal financeBuild, manage, and coach a distributed outsource team: 3 on-camera hosts, 2 script editors,



2 video editorsSet up and optimize production workflows to reach ~270 unique videos per month once formats are validatedWork with script editors to define and refine content formats: explainers, skits, UGC-style, and experimental hooksTrack and report on performance metrics (views, watch time, retention, followers, virality, and basic business outcomes)Run a continuous test-and-learn process: identify what works, scale winning formats, kill underperforming ones quicklyEnsure all content is financially accurate, compliant with brand guidelines, and genuinely useful for the audienceFluent Spanish speaker withEnglish C1 or higherStrong experience managing short-form video production (Tik Tok/Reels/Shorts) at scale, ideally in D2 C or media brandsProven track record of owning content output and KPIs, not just participating in productionExcellent understanding of personal finance concepts and productsSolid project management skills: you know how to build workflows, set deadlines, and keep multiple creators on trackData-driven mindset:



you look at analytics obsessively and adjust strategy accordinglyWhat We OfferThe chance to build a flagship influencer content engine for one of the most ambitious fintech projects in LATAMFull ownership of a zero-to-one project with meaningful impact on financial education and brand growthA test-and-learn environment that encourages experimentation with formats, channels, and creative approachesHow to Apply
Please send the following to email ****** with subject"Project Owner; Your name" :A short introduction about yourself and your experience running content projectsLinks to short-form video accounts or campaigns you have managed or directly owned (preferably where view numbers are visible)Links to2 brandswhose short-form video work you admire, with one line on what they do wellLinks to2 educational or funny personal finance accounts in Spanishthat you enjoy, and why you think they resonate with audiencesOptional, but might increase your chances of being selected:A brief 90-day plan (maximum 1 page) on how you would take this project from zero to a stable output of 270 videos per month while keeping quality highBy taking part in the evaluation process for this potential collaboration, you understand that this is not a job offer, that if you are selected there will be no employment relationship but rather a service provision, and you confirm your consent to the processing of your personal data and accept the terms of Plata Card's Privacy Policy.Seniority level
Mid-Senior levelEmployment type
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