Performance Creative Strategist (Integral)Get AI-powered advice on this job and more exclusive features.This range is provided by AvantStay.
Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay range$70,******/yr - $110,******/yrWho We AreAvantStay delivers exceptional, unique stays for group travelers.
The company has built a tech-enabled millennial hospitality brand to be the new standard for group experience.
We are venture funded and growing rapidly in the explosive $100+ billion dollar STR industry.About The RoleWe are seeking a Performance Creative Strategist for conceptualizing, producing, and iterating on performance-driven creative across our paid media channels.
This role sits at the intersection of creative production and performance marketing and is ideal for someone who loves producing creative content, testing ideas quickly, and learning directly from results.As a hands‐on individual contributor, you will personally create static and video assets, write ad copy, and turn performance insights into new creative iterations that drive direct bookings.
While you'll collaborate closely with Paid Media, Brand, and Design partners, this role is not a people manager — it's for a doer who thrives in the details and enjoys owning output end to end.What You'll DoHands-On Creative ProductionConcept, create, and ship paid media creative yourself across Meta, TikTok, YouTube, Google, AI-enabled and emerging platformsProduce static ads, short‐form videos, UGC‐style content, and simple motion editsWrite compelling ad copy, hooks, headlines,



and CTAs tailored to different audiences and funnel stagesRapidly iterate on creative based on performance data — adjusting visuals, messaging, formats, and anglesPerformance-Driven Creative StrategyTranslate traveler insights, booking motivations, and luxury positioning into clear creative ideas you personally executeOwn creative testing: new hooks, formats, value props, property features, destinations, and lifestyle anglesMaintain a testing mindset with a bias toward speed, learning, and continuous improvementCross-Channel Campaign ExecutionLead CRM and lifecycle marketing initiatives across email, SMS, direct mail, and other owned channels to drive engagement and retentionPartner with paid media teams to align database targeting with campaign audiences (e.G., lookalike, retargeting, suppression lists)Develop and manage automated nurture journeys that align with the customer lifecycleContinuously test creative, offer structures, and audience strategies to improve engagement and conversion ratesAnalytics, Measurement & OptimizationReview ad performance regularly to understand what's resonating by platform, audience, and placementBuild and maintain a lightweight library of winning creatives, learnings, and repeatable formatsDevelop and execute data‐driven strategies to acquire, nurture,



and convert homeowner and guest leads across multiple channelsDesign and execute A/B and multivariate tests to optimize campaign performance and conversion pathsCollaborate with cross‐functional teams to translate insights into scalable marketing improvementsCross-Functional CollaborationPartner closely with the Paid Media Specialist to align creative output with campaign goals and performance needsCollaborate with Brand and Design teams to stay on‐brand while optimizing for performanceEngage with Product, Revenue, and Brand teams to ensure alignment between data infrastructure, creative strategy, and growth initiativesWork with Owner Experience and Sales teams to connect marketing performance with homeowner acquisition outcomesRequirements4-7+ years of experience creating performance creative for paid media (paid social, growth, or performance marketing roles)Exceptional analytical and communication skills, with the ability to distill complexity into actionable insightsProven ability to personally produce high‐performing ads, not just brief or review themStrong skills in:Short‐form video (UGC‐style, lifestyle, property‐focused)Static ad designPerformance‐oriented copywritingDeep understanding of creative best practices across Meta, TikTok, and other paid platformsStrong analytical instincts — you know how to read performance data and turn it into better creativeExperience working with or sourcing UGC content is a plusBackground in travel, hospitality, luxury, or lifestyle brands preferredBenefitsThis position is full-time and ongoing for a global contractor.
$70,*******,000 USD per year100% remote - work from anywhereReferrals increase your chances of interviewing at AvantStay by 2x#J-*****-Ljbffr

📌 Performance Creative Strategist (Global) (Estado de México)
🏢 AvantStay
📍 Estado de México