Purpose OF&EM; is looking for a proactive and hands-on Digital Marketing & Communications Specialist to support the Global MarComm team during a period of high activity and transformation.

This role will play a key part in executing and optimizing digital initiatives across multiple channels, supporting content development, campaign delivery, and performance tracking. The ideal candidate combines strong operational skills with a data-driven mindset and the ability to work effectively in a global, cross-functional environment.

Key Responsibilities Digital Campaign Execution Support the planning and execution of multi-channel digital campaigns (web, social media)

Coordinate with internal stakeholders and external agencies to ensure timely and high-quality delivery

Adapt integral content for different regions, audiences, and channels Content & Website Management Create and edit digital content aligned with brand guidelines and tone of voice

Support website updates and content publishing via CMS (e.g. Contentstack)

Ensure content consistency, accuracy, and SEO alignment across digital platforms Social Media & Editorial Planning Contribute to the development and execution of editorial calendars

Support social media content creation (including visuals), scheduling, and monitoring

Track engagement and suggest improvements to increase visibility and impact Performance Tracking & Reporting Monitor and analyze campaign performance (traffic, engagement, conversions)





Prepare regular reports with clear insights and actionable recommendations

Support continuous optimization of digital activities based on data

Cross-functional Collaboration

Work closely with Business Units, regional teams, IT, and external partners

Support alignment across global stakeholders and ensure consistency in execution

Contribute to ongoing digital and content-related projects Knowledge and Experience requiered 3–5 years of experience in digital marketing and/or communications

Fluent in English (mandatory); proficiency in Spanish and a third language is highly appreciated.

Solid understanding of core digital channels: SEO, social media, web

Experience working with CMS platforms and basic knowledge of CRM systems (e.g. is a plus)

Good knowledge of paid media (Google Ads, LinkedIn Ads)

Knowledge of graphic design tools (e.g., Adobe Creative Suite).

Familiarity with marketing automation tools

Interest/basic knowledge in AI tools applied to marketing and content creation

Strong analytical mindset with the ability to interpret data and derive insights A hands-on contributor who can quickly integrate into the team and deliver from day one A collaborative team player able to work across regions and functions

Someone who combines execution excellence with a continuous improvement mindset

Proactive, detail-oriented, and solution-driven with excellent organizational and time management skills.

📌 Digital Marketing & Communications Specialist (18 Months) (Ciudad de México)
🏢 Orbia Fluor u0026 Energy Materials
📍 Ciudad de México