We are looking for a results driven Digital Marketing Executive to join our dynamic team at Tropical Incentives. We believe the key to our success lies in delivering exceptional service, fostering excellent teamwork, and creating unforgettable experiences for our clients.
Requirements
Education
- Bachelor's degree in Marketing, Communications, Advertising, or a related field.
Experience
- 2–4 years of experience in marketing roles.
- Experience in digital marketing and project coordination.
- Experience in the tourism, hospitality, or service industry is a plus.
Skills
- Strong organizational skills
- Planning and time management
- Attention to detail
- Effective communication
- Excellent writing and proofreading skills
- Teamwork
- Project follow-up
- Proactive mindset
Key Responsibilities
- Execute digital marketing campaigns aligned with the department's strategy.
- Support the creation, scheduling, and publishing of content across digital channels.
- Monitor Google Ads and Meta Ads campaigns, tracking performance and results.
- Prepare campaign performance reports and marketing metrics.
- Maintain and update marketing databases and records.
- Coordinate follow-up activities with agencies and external vendors.
- Support the planning and execution of events, trade shows, marketing activations, and special projects.
- Assist in the development of sales presentations and corporate marketing materials.
- Research marketing trends, tourism industry updates, and competitor activities to identify opportunities for improvement.
- Follow up on assigned marketing department projects and tasks.
Technical Skills & Tools
- Google Ads
- Meta Business Suite
- Google Analytics 4 (GA4)
- Canva
- Video editing
- Social med