We’re looking for a

Senior Graphic Designer to lead the creative development of all graphic applications for apparel. This role requires a deep understanding of graphic storytelling across categories (e.g., T-shirts, hoodies, outerwear), from original artwork to typography, prints, patches, and branding elements. The idóneo candidate has a strong point of view, experience designing for apparel, and the technical skill to execute across mediums and production techniques.

Key Responsibilities:

- Concept, design, and execute all apparel graphics including prints, logos, labels, hang tags, and branding assets.

- Create seasonal graphic direction decks and moodboards to drive the creative narrative.

- Collaborate with the apparel design team to ensure graphics enhance overall garment storytelling.

- Design original artwork using illustration, photography, collage, and mixed media techniques.

- Translate trends and cultural moments into compelling visual concepts that resonate with our customer.

- Work closely with print vendors and factories to ensure production feasibility and graphic quality across DTG, embroidery, heat transfer, puff print, and other applications.





- Maintain organized files and ensure graphic specs are clear for sampling and production.

- Mentor junior graphic designers and freelancers, providing creative and technical guidance.

- Participate in seasonal presentations to leadership, merchandising, and sales teams.

Qualifications:

- Bachelor's degree in Graphic Design, Illustration, or a related field.

- 5+ years of experience in graphic design for apparel (streetwear, youth, lifestyle, or sportswear brands preferred).

- Strong portfolio showcasing apparel graphics, including original illustrations, typography, and print layouts.

- Expertise in Adobe Creative Suite (Illustrator, Photoshop, InDesign); proficiency in Figma, Procreate, or other illustration tools is a plus.

- Deep knowledge of screen printing, embroidery, dyeing techniques, and placement graphics.

- Ability to interpret fashion trends, music, pop culture, and art into unique visual concepts.

- Strong communication, presentation, and project management skills.

- Experience working in fast-paced, seasonal calendar environments.

Attach CV and Portfolio in English

📌 Senior Graphic Designer (Naucalpan de Juárez)
🏢 Maxima Apparel
📍 Naucalpan de Juárez