Head of SalesWe are seeking an experienced commercial leader (Head of Sales, VP of Sales, Sales Director, or Revenue Leader) who has built B2B SaaS go-to-market functions, managed Account Executives and RevOps teams, and driven both net-new acquisition and account expansion for US markets.Remote (Colombia, Mexico, or Central America) · Reports to Co-CEOAbout the OrganizationWe connect US companies with elite executive support, opening up career-defining remote roles for top-tier talent across Latin America.
We are a globally distributed team of over 200 professionals across 15+ countries and 3 continents, dedicated to expanding high-impact opportunities in the LATAM region.
The model is proven; now we are building theframework to scale it.Why This Role ExistsYou will establish our sales infrastructure from the ground up and own both pillars of our US revenue growth: expanding current client accounts and securing new business logos.
This is a hands-on strategic role.
You will personally design and execute the account expansion framework, then source, hire, and mentor the team to run it.Key Responsibilities- Months 1–9 (The Expansion Framework): Design and execute a repeatable land-and-expand strategy to optimize revenue from our existing US client base.
This is your primary objective.
- Net-New Acquisition: Develop an outbound strategy targeting enterprise accounts, working in lockstep with the Marketing team.
- Team Construction: Build the dedicated team (Account Managers, Growth AEs, or Sales Associates) required to execute the daily expansion playbook.
- Leadership & Management: Hire, coach,



and manage a focused commercial team consisting of Account Executives (currently a team of 2), expansion specialists, and RevOps.
- Cross-Functional Alignment: Bridge the gap between Customer Success and Marketing to maintain strategic consistency and compound revenue growth.What You Will OwnYour success will be measured by two primary metrics: expansion ARR/revenue and net-new closed-won business .
Who You Are- 5+ years of sales leadership experience: We value the scale and complexity of the problems you have solved over strict tenure metrics.
- Proven Builder: You have hands-on experience designing both outbound (new logo) and account expansion motions for deals with an Average Contract Value (ACV) of $50k–$150k .
- People Developer: You have successfully hired, trained, and managed diverse revenue roles, including AEs, senior reps, Account Managers, and RevOps professionals.
- Target Audience Alignment: You are comfortable selling directly to executives and founders at US technology and SaaS companies, ranging from scale-ups to enterprise operations.
- Bilingual Proficiency: Near-native or executive-level English is required, as you will actively lead US client conversations.
- Travel Flexibility: Ability to travel to the US roughly 25% of the time during the first 6–9 months to establish the expansion framework.




- Persona Fit over Vertical: What matters most is who you have sold to, not the industry you come from.
Contexts like BPO, HR-tech, SaaS, fintech, or professional services are all highly relevant.The Details- Location: 100% Remote — Must be based in Colombia, Mexico, or Central America for real-time collaboration with US clients.
- Reporting Line: Direct to the Co-CEO.
- Level: Head of Sales (M4).
- Target Start Date: Q******.- Compensation: Competitive On-Target Earnings (OTE) consisting of a strong base salary and performance incentives, benchmarked against senior LATAM commercial leadership markets.Why This Role is CompellingThis is an uncommon opportunity to architect a division rather than inherit a legacy system.
You will retain autonomy over the revenue playbook, the structure of the team, and the overall growth strategy while working closely with the founding team.Perks and Benefits:- 100% permanent remote setup.
- Structured professional schedules with weekends off.
- Competitive compensation packages with biannual reviews and performance bonuses.
- Comprehensive integral health insurance (medical, dental, vision, mental health, and preventative care).
- Paid time off, including holidays, vacation, sick leave, and family care days.
- Extended parental leave and family-focused support structures.Interview ProcessOur evaluation is streamlined and practical:1.
Initial introductory screening.2.
Practical skills assessment (developing a strategic account expansion framework).3.
Deep-dive interviews with the co-founders and cross-functional leadership team.

📌 Head Of Sales (Xico)
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📍 Xico