Get started on an exciting career at Element!
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Element employees make a difference in the lives of others every day.
We are re-defining the fleet management industry to be people first, then business - delivering on our promise of a superior client experience.
This takes hard work and innovation, and we need more like-minded people on our team.
The Product Marketing Manager at Element Fleet Mexico is a senior strategic leader responsible for driving operational excellence, product innovation, and customer satisfaction.
This role leads cross-functional teams and manages high-impact transformation initiatives that improve efficiency, scalability, and performance across the organization.
With deep expertise in operational strategy, process engineering, and data-driven decision-making, the manager acts as a critical link between product development, operations, and client delivery.
The position also involves direct team leadership, change management execution, and the cultivation of a culture focused on continuous improvement and innovation.
Principal
**Responsibilities**:
Strategic Operational Optimization & Leadership
- Lead the development and execution of operational improvement strategies that deliver measurable results in cost, scalability, and efficiency.
- Oversee and manage key operational projects across vehicle acquisition, end of lease, maintenance, financial performance, and supplier management.
- Own process mapping, reengineering, and optimization efforts across the value chain.
- Manage and mentor a team of analysts or planners, fostering a performance-driven culture.
Advanced Business Intelligence & Operational Analytics
- Supervise the creation of analytics tools, dashboards, and performance monitoring systems to support operational KPIs.
- Guide data interpretation and business insight delivery for executive-level reporting.




- Support risk identification and business continuity strategies by analyzing market trends and internal operational metrics.
Product Marketing & Innovation Strategy
- Align product capabilities with operational strengths and market needs, collaborating closely with product owners and marketing teams.
- Drive go-to-market readiness, product rollout planning, and client communication strategies.
- Promote innovation by integrating emerging technologies, automation tools, and customer feedback loops into core processes.
Cross-Functional and External Stakeholder Engagement
- Represent Operations in strategic discussions with Finance, IT, Product, and Customer Experience.
- Lead change management and internal training to sustain improvements.
Education & Experience:
- Bachelor's degree in Industrial Engineering, Business Administration, or related fields (Master's degree a plus).
- Minimum of 10 years of experience in operations management, business intelligence, or strategic project leadership.
- Demonstrated experience managing teams and delivering cross-functional transformation initiatives.
Technical & Strategic Competencies:
- Advanced knowledge of Excel, Power BI, and data visualization platforms.
- Strong business acumen and strategic thinking, with the ability to influence decision-makers at all levels.
- Proven expertise in automation, digital transformation, and operational technologies.
- Excellent interpersonal and communication skills.
- Fluent in English (required).
What's in it for You
- A culture of innovation, empowerment, decision-making, and accountability
- Comprehensive health and welfare benefits that serve the needs of you and your family and foster a culture of wellness
- Additional benefits and amenities, including paid time-off programs (vacation, sick leave, and holidays)
- or call _************._

📌 Manager, Product Marketing (Xico)
🏢 Element Fleet Management
📍 Xico