Work Location: Mexico City, Nissan HQ Work Schedule: Full-time Modality: Hybrid Level: 11 Education: Bachelor's degree / Master's degree in communication, marketing or a related field Travel Required: Yes
Join us and lead innovation with us. We are currently seeking for a Sr. Specialist Events & Influencer Marketing to join our Mexico City team.
A day in the life of this role The Product Marketing Sr. Specialist and leads integrated event strategies, communication plans, and campaigns designed to effectively deliver key messages to media and external stakeholders. This role is responsible for planning and executing high-impact initiatives, including product launches, corporate communications, sponsorship activations, and brand experiences, ensuring consistent messaging, strong media engagement, and alignment with business objectives. The position also collaborates cross-functionally to maximize visibility, amplify brand presence, and enhance audience reach across multiple channels.
Who are we looking for:
Develops and coordinates a comprehensive events and sponsorship plan that effectively communicates the INFINITI Membership Experience (loyalty program).
Proper budget administration.
Builds and maintains strong relationships with influencers, brand ambassadors, and key external stakeholders.
Monitors and manages KPI follow‐up for influencer marketing activities.
Aligns influencer marketing outcomes with the organic social media plan to ensure cohesive brand messaging.
Coordinates and integrates vehicle reveals for influencers and media outlets.
Develops and executes internal events to support model launch communications.
Plans, organizes, and coordinates external brand events to engage target audiences.
Evaluates and negotiates sponsorship opportunities with commercial partners to enhance target‐audience connections.
Coordinates PR fleet loans with influencers,



showcasing key vehicle features and benefits that differentiate INFINITI from competitors.
Education: Bachelor's degree / Master's degree in communication, marketing or a related field
Previous Work Experience:
Digital Marketing communication experience: +2 years in communication +2 years of data analytics experience
Nice to have:
Media, creative and PR Agency relationship
Automotive industry experience
Other requirements:
Fully bilingual Spanish English
Travel %:10%
Must be able to juggle multiple projects at the same time
Ability to lead cross-functional teams
Negotiations at executive level
Management Skills
Analytic Skills
Customer focus
What You'll Look Forward to at Nissan
Career Growth and Continuous Learning Opportunities: Benefit from diverse career paths, interdepartmental moves, and innovative learning platforms. Enhance your skills through seminars and leadership training, all while playing a vital role in shaping the future of mobility. From day one, you will have the support to face challenges and contribute to impactful solutions across our organization.
Rewards: Nissan offers a comprehensive benefits package to support the well-being and success of our employees, with offers that may vary depending on location and role.
Nissan (NMEX, NEdM, NRFS, NRFM, and ANZEN) hires based on compliance with the job profile requirements for the vacancy, without distinction or discrimination based on gender, gender identity and/or expression,



sexual orientation, race, color, language, religion, political opinion, national or social origin, economic position, birth, or any other condition.
By applying for the announced position, candidates acknowledge that Nissan Mexicana and its subsidiaries reserve the right to conduct a public conduct search due to the sensitive nature of the assets and information involved in the role.
This includes, among others, proprietary information, financial data, and other assets requiring protection.
Nissan Mexicana and its subsidiaries guarantee confidentiality and compliance with all legal requirements related to the use of such information.
By applying for this position, you consent to this verification.
NISSAN FOR EVERYONE People are our most valuable resource, and diversity and inclusion are essential to maximizing the potential of every team member.
Our Corporate Diversity Initiative ensures that our work environment responds to the unique needs of our employees and customers.
We are committed to creating a culture in which all individuals feel included, respected, valued, and heard.
At Nissan, we value inclusion across all areas of our business and strive to reflect the diversity of our customer base and the communities we serve.
Join us in our commitment to diversity and inclusion.
THIS IS NISSAN:
Mexico City Ciudad de Mexico Mexico Nissan is more than a car company.
We are an innovation company.
We take the most innovative thinking in the industry and combine it with performance, value, efficiency, safety and style.
The result: Cars that thrill you every time you get behind the wheel.
With over 150 million vehicles produced globally, Nissan continues with the goal to enrich the lives of our employees and customers alike.
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📌 Sr. Specialist Events & Influencer Marketing (Xico)
🏢 Nissan Motor Iberica
📍 Xico