07 ago
|
Marriott International
|
Polanco
07 ago
Marriott International
Polanco
**Additional Information**
**Job Number**
**Job Category**Sales & Marketing
**Location**Mexico Regional Office, Ejercito Nacional No. 350 Suite 4C, Mexico City, MÉX, Mexico, 11560
**Schedule**Full Time
**Located Remotely?**N
**Position Type** Management
**JOB SUMMARY**
The Manager, Digital & MarTech, is responsible for supporting the Snr. Director of Digital and Marketing, Caribbean Latin America, on the development and execution of digital marketing programs and new product adaption projects, for Marriott International’s Caribbean and Latin America region. Key duties include developing, planning, and executing digital marketing priorities, that deliver measurable results against the strategic marketing plans and priorities, facilitating partnership and alignment across various disciplines within Marriott International, serving as the liaison between internal partners and leadership, as well as our Global Digital team in this fast-growing business segment. The role will champion the Caribbean and Latin America digital needs and priorities, in partnership with Global Digital, and continent marketing leadership.
Individual must be a self-starter looking to create and implement efficient end to end digital and project management processes. Must have a results-oriented and creative mindset, with the ability to work in a fast-paced environment, with strong adaptability and time management skills.
This role will report directly to the Snr. Director of Digital and Marketing, and will liaise closely with the Global Digital team, CALA Marketing team as well as CALA Consumer Operations management teams and other disciplines as needed.
**CANDIDATE PROFILE**
**Education and Experience**
- 4-year degree from an accredited university in Business Administration, Hospitality, Tourism, Marketing, or related major preferred.
MBA or similar advanced degree a plus
- 4+ years of experience in a similar role, previous focus on brand and/or integrated/digital marketing preferred with digital agency experience
- 2+ years managerial experience.
- Expertise in developing and managing digital and/or marketing strategies across various channels, platforms
- Superior verbal and written communications skills including presentations; demonstrated poise, tact and diplomacy.
- Spanish and English language proficiency spoken and written required. Portuguese language a plus
- Prior experience in the field of digital, digital product development, digital technology; integrated marketing experience preferred.
- Demonstrated ability to balance the interests and demands of multiple stakeholders.
- Strong customer service orientation is required; prior experience or knowledge of website management, content development, search and digital merchandising, ad exchanges and demand-side platforms (DSPs), digital media and online distribution.
- Organized, detail-oriented and deadline sensitive; takes initiative and anticipates needs.
**Certifications applicable to the Job**(preferred but not required upon entry): Not applicable
**CORE WORK ACTIVITIES**
Leads project management of digital work across internal systems and platforms
Manage customer journey in the digital spaces across enterprise ecosystems with a key focus on driving digital direction conversions and enhancing the customer journey within owned channels
Serves as the liaison between CALA digital and marketing leadership and Global Digital teams as it relates to CALA needs and priorities, in addition to leading the continent work aligned to MGP and future digital ecosystem growth
Serves as the main point of contact for globally driven digital tools (DAC, AEM, MBOP, Merchandising)
Supports the general Marketing and Personalization Acceleration focus and priority
Supports Marriott’s technology growth platform and initiatives by adopting and implementing new digital products and tools
Supports the integrated marketing strategy for the business segment and works cross-discipline to define and complete objectives, and digital pull through and activation
Monitors and reports ongoing results against stated annual goals and MBOs
Facilitates/develops/manages implementation plans
Tracks status and accomplishments of key programs and initiatives
Monitors marketing communications testing/tracking approach and aggregates learning in conjunction with S&M; Analysis and Global Promotions
Works in partnership with Field Marketing to troubleshoot and ensure hotel specific activation, strategy, and pull-through as necessary, within the digital ecosystems
**Managing Work, Projects, and Policies**
Coordinates and implements work and projects as assigned.
Generates and provides accurate and timely results in the form of reports, presentations, etc.
Analyzes information and evaluates results to choose the best solution and solve problems.
Manages the flow of questions and directs questions.
**Supporting Operations**
Works with team to put sustainable work processes and systems in
📌 Manager, Digital & Marketing Technology (Polanco)
🏢 Marriott International
📍 Polanco