**About the Role**:
**Key Responsibilities**:
- Develop and execute marketing strategies to grow brand awareness and engagement
- Actively manage and monitor all social media platforms (Instagram, Facebook, LinkedIn, TikTok), including messages, notifications, and engagement
- Coordinate and upload real estate listings (Just Listed, Coming Soon, In Escrow, Closed, etc.) across platforms
- Track and update the status of property listings in internal databases and marketing materials (e.g., sold, in escrow, available)
- Maintain organized documentation and ensure listings are removed or updated in a timely manner once sold or status changes
- Execute and oversee daily content creation (stories, posts, videos, reels) aligned with brand tone and daily activities
- Manage community engagement and audience interaction to foster relationships and increase engagement
- Collaborate with video editors and content creators to enhance digital presence
- Plan and execute paid advertising campaigns (Meta Ads) and track performance metrics
- Review and manage ongoing ad campaigns, providing insights and reporting on performance




- Plan and execute weekly and bi-weekly content themes (e.g., This or That stories, Podcast Club, Tips, Real Estate Group Content)
- Ensure timely creation and promotion of Open House events; post events on Facebook groups and relevant channels
- Stay in sync with the schedule and real-time needs, providing versátil support for on-the-go content creation
**Requirements**:
- English (advanced)
- 2 years of experience in marketing, content creation, or brand management (real estate industry preferred)
- Strong knowledge of Instagram, Facebook, TikTok, and LinkedIn
- Experience with CRM and project management tools (Asana is a plus)
- Experience with Meta Ads and performance tracking
- Video editing or coordination skills
- Strong analytical skills for tracking marketing performance
- Available to work from 7:00 AM Mexico Time
- Creative, organized, detail-oriented, and highly responsive
- Comfortable working in a fast-paced, constantly evolving environment
- Ability to take initiative and work independently
**Salary**:
**$16,000 - $18,000 MXN

📌 Growth Marketing Specialist (Mérida)
🏢 Intangibles Talent ®
📍 Mérida