07 ago
|
Didi
|
Ciudad de México
07 ago
Didi
Ciudad de México
Key Account Manager – CPG Monetization
Area: Di Di Shop – CPG Monetization & Commercial Strategy
Location: Mexico City (Hybrid)
At Di Di Shop, we are expanding our commercial team and looking for a Key Account Manager - CPG Monetization. This position is responsible for leading the commercial development strategy with major general Consumer Packaged Goods (CPG/FMCG) brands.
The main objective of the role is to build comprehensive business plans that align brand volume goals with digital advertising investment strategies, co-financed promotions, and monetization initiatives on our platform.
Key Responsibilities
- Lead and manage an assigned portfolio of CPG accounts end-to-end. - Design, present,
and execute annual and semi-annual commercial plans aimed at maximizing revenue and incremental sales for each brand. - Negotiate commercial and marketing budgets directly with decision-makers at CPG companies and media agencies. - Continuously analyze performance metrics and commercial dashboards to translate numerical data into structured business proposals with clear return on investment (ROI). - Ensure a consistent client reinvestment rate, building long-term business relationships. - Collaborate internally with Product, Operations, Marketing, Growth, and Finance teams to guarantee the proper execution of campaigns and initiatives.
Requirements
📌 Key account manager - cpg monetization (Ciudad de México)
🏢 Didi
📍 Ciudad de México