Role Summary:
The
Science Diet Brand Manager
is responsible for the development and execution of marketing strategies across commercial operations to achieve the financial and market share objectives. They lead the go-to-market planning behind innovation launches, promotional activations, traditional and digital media and 6 P strategies for omni-channel customers. They ensure consistent and effective brand messaging to the veterinary profession/ consumer, and consistent consideration of retail environment specific needs/tactics. They are critical in creating and driving the execution of revenue growth management and simplification opportunities for the brand.
Responsibilities: Strategic Growth & Omni-Channel Execution
: Align and implement omni-channel marketing, communication, and media strategies across traditional and digital platforms, using insights and analytics to capture key growth opportunities Go-To-Market & Innovation Leadership:
Lead the strategic planning, market alignment, and launch execution for new products, re-launches, and quarterly tentpole marketing activations Strategic 6 P Planning & Metrics:
Develop and align measurable 6 P marketing plans,



identifying key performance indicators (KPIs) to track campaign effectiveness and business health Portfolio & Revenue Management
: Drive product portfolio management and identify revenue growth management and simplification opportunities across therapeutic nutrition categories Financial & Budget Accountability
: Manage the allocated A&P; budget and support overall P&L; management to maximize return on marketing investments Commercial & Field Enablement:
Design, produce, and hand over high-impact promotional materials to Sales Operations, ensuring field teams and veterinary conference strategies are fully equipped to win in the retail clinic environment
Required Qualifications: ~ Bachelor's Degree in Marketing, Business Administration or a related field ~3+ years of experience in brand marketing, retail marketing, trade marketing or related fields ~ Proven experience executing digital and e Commerce marketing campaigns (including paid search, digital display, and social media) ~ Advanced English level

📌 Brand specialist - full time (Nezahualcóyotl)
🏢 Hill'S Pet Nutrition
📍 Nezahualcóyotl