**Responsibilities**
- Lead and oversee the implementation of marketing campaigns across multiple platforms
- Modify content and make copy changes to support A/B testing or new creative launches
- Develop and enhance personalization strategies based on consumer behavior insights
- Design and execute tests to validate key hypotheses; deliver reporting and insights to stakeholders
- Collaborate with internal teams and vendors to ensure seamless campaign execution
- Maintain high-quality assurance standards before review and production launches
- Analyze and compile campaign performance reports with actionable insights
- Mentor and guide junior marketing operations team members
- Ensure marketing automation best practices are followed
**Requirements**:
- 7 years of professional experience working with marketing automation platforms
- Strong leadership skills with experience managing a team
- Advanced proficiency with spreadsheets and presentation tools
- Expert-level ability to edit and implement HTML and extensive responsive coding
- Strategic mindset with strong decision-making abilities
- Bachelor’s degree
- B2+ English level
**We offer**
- Career plan and real growth opportunities
- Unlimited access to LinkedIn learning solutions
- International Mobility Plan within 25 countries
- Constant training, mentoring, online corporate courses, eLearning and more
- English classes with a certified teacher
- Support for employee’s initiatives (Algorithms club, toastmasters,



agile club and more)
- Enjoyable working environment (Gaming room, napping area, amenities, events, sport teams and more)
- Flexible work schedule and dress code
- Collaborate in a multicultural environment and share best practices from around the globe
- Hired directly by EPAM & 100% under payroll
- Law benefits (IMSS, INFONAVIT, 25% vacation bonus)
- Major medical expenses insurance: Life, Major medical expenses with dental & visual coverage (for the employee and direct family members)
- 13 % employee savings fund, capped to the law limit
- Grocery coupons
- 30 days December bonus
- Employee Stock Purchase Plan
- 12 vacations days plus 4 floating days
- Official Mexican holidays, plus 5 extra holidays (Maundry Thursday and Friday, November 2nd, December 24th & 31st)
- Monthly non-taxable amount for the electricity and internet bills
EPAM is a leading integral provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.

📌 Lead Marketing Operations Specialist (México)
🏢 Epam Systems
📍 México