Descripción y detalle de las actividades
record of driving successful customer acquisition campaigns and achieving ambitious targets.
**Key Responsibilities**:
- **Strategy Development**: Develop comprehensive customer acquisition strategies aligned with company objectives and target market segments.
- **Campaign Planning and Execution**: Plan, execute, and optimize multi-channel acquisition campaigns to drive qualified leads and new customer acquisitions.
- **Market Research**: Conduct market research and competitor analysis to identify trends, opportunities, and potential areas for growth.
- **Conversion Optimization**: Collaborate with the marketing and sales teams to optimize conversion funnels, improve conversion rates, and maximize ROI.
- **Data Analysis**: Analyze campaign performance, track key metrics, and generate insights to inform strategic decisions and refine acquisition tactics.
- **Budget Management**: Manage the acquisition budget effectively, allocate resources efficiently, and ensure campaigns are delivered within budget constraints.
- **Cross-Functional Collaboration**: Work closely with the marketing, sales, product, and operations teams to ensure alignment and integration of acquisition efforts across the organization.
- **Reporting and Analytics**: Prepare regular reports and presentations to communicate performance metrics, trends,



and insights to stakeholders.
Experiência y requisitos
- Bachelor's degree in Marketing, Business Administration, or related field. Master's degree is a plus.
- Proven experience in customer acquisition, marketing, or related roles, preferably in a fast-paced environment.
- Demonstrated success in developing and executing effective customer acquisition strategies.
- Strong analytical skills with the ability to interpret data, analyze results, and draw actionable insights.
- Excellent communication, presentation, and interpersonal skills.
- Ability to thrive in a dynamic, collaborative, and results-oriented environment.
- Proficiency in digital marketing tools, analytics platforms, and CRM systems.
- Knowledge of industry best practices and emerging trends in customer acquisition and lead generation.
Beneficios
- Incentivos de acuerdo a la LFT
- Bono de Puntualidad
- Bono de Asistencia
- Apoyo de Transporte
- Apoyo de Comedor
**Número de vacantes** 1
**Área** Mercadotecnia/Publicidad/Comunicación/RRPP
**Contrato** Permanente
**Modalidad** Presencial
**Turno** Diurno
**Jornada** Tiempo Completo
**Estudios** Carrera con título profesional
**Inglés**Hablado: Avanzado, Escrito: Avanzado
**Disponibilidad p. viajar** Si

📌 Marketing and Sales Manager - Customer Acquisition (Tijuana)
🏢 Arrk Mexico Sa De
📍 Tijuana