Job Description:
About us
With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company.
Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love.
Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.
Join us to create a career worth celebrating.
About the Function:
Our Supply Chain and Manufacturing team are problem-solvers, sourcing, producing, and delivering our much-loved brands to delight customers around the globe.
Over half of Diageo's 30,000+ people work in Supply Chain and Manufacturing.
It's an intricate and sophisticated operation that's the product of logístical, manufacturing, and technical collaborations.
Our teams in 100 sites in over 30 countries cover production facilities, supplier relationships, customer collaborations and third-party agreements.
We're committed to realising our 'Society ****: Spirit of Progress' goals, to protect the environment and support our farmers and suppliers.
Whatever your skills and experience, we'll help you to thrive in our inclusive culture.
About the Role:
The Demand Planner Role is a key position within the IBP structure responsible for utilizing next-generation demand planning tools to generate a multivariate statistical forecast considering variables such as category growth, market share, pricing, promotions, sell-out, stock in trade, and economic factors influencing demand.
The demand planner will create statistical forecast models to support the monthly IBP process, using mathematical and statistical trends to identify opportunities and risks.
The Demand Planner will own and drive statistical forecast accuracy performance to achieve targets,



collaborating with the IBP Lead on history adjustments to ensure robust statistical forecasts.
The Demand Planner is responsible for data integrity, ensuring that systems are maintained and updated with the correct history to deliver the most accurate forecast for the business.
The Demand Planner will be expected to display the following skills, among others, to be successful:
- The ability to translate AI and Machine Learning into business language.
- Determine problem statements to solve.
- Model algorithms using the latest data and technology.
- Display critical thinking and digital dexterity to translate complex data into clear business insights and actions.
- Understand the principles that underpin demand planning, including formal education in demand planning and execution.
- Understand the principles that underpin statistical forecasting.
- Experience in demand planning in a similar environment using statistical tools, building block assumptions, opportunities and risks, and S&OP;/IBP to agree plans.
- Maintain a statistical dataset, including data cleansing, item relationships, and product families to facilitate the delivery of a statistical forecast with mínimal rework, using the appropriate Diageo tool.
- Understand the principles and practices that support Advanced Statistical Forecasting, including Artificial Intelligence and Machine Learning, to support existing and future statistical modelling and improvement within Diageo.




- Manage an advanced building block management process, digitally driven, updated using demand sensing and insight, and fully integrated with forecast and O&R; to deliver seamless integration with other business plans.
- Create and maintain appropriate commercial scenarios as required.
This includes articulation of key building blocks and assumptions, the impact of volume, price, promotion, inventory, and other related drivers, and the link between decision options and related outcomes.
Dimensions:
Mexico
Interfaces:
This role operates within a very complex and evolving network with the following dimensions:
- Monthly cross functional collaboration with interdisciplinary departments and country Exec.
- All SC&P; interfaces (function, category)
- Integral IBP Process Owners
- Digital tools such as APO/OMP, Anaplan, Power BI, and other analytics platforms.
Top Accountabilities:
- Proactively works with the IBP Lead, owning the statistical forecast and highlighting deviations to shipment and/or depletion trends.
- Use and maintain the planning software as the primary forecasting system tool.
- Collaborate with IBP Lead and other departments on all forecast history cleaning activities, including documenting adjustments and assumptions (market trends, seasonality, promotions).
- Maintain statistical parameters for "best fit" models and generate a rolling 18-month baseline.
- Maintain system master data including CVC creation, disaggregation factors, and attributes.
- Analyze outliers through appropriate reports and make corrections.
- Support scenario planning for promotions, innovation, and major events (duty, economic changes, etc.) through statistical analysis.
- Provide reports and insights

📌 Demand Planner Mexico (Xico)
🏢 Diageo
📍 Xico