Paid Media and Digital Fundraising ConsultantLatin AmericaThe Global Energy Alliance for People and Planet (Global Energy Alliance) works for a world where everyone has access to affordable, reliable, clean electricity and the means to use it to improve their lives.
Our Alliance builds transformative public, private, philanthropic partnerships to end energy poverty and accelerate green economic opportunity.
Founded in **** by The Rockefeller Foundation, IKEA Foundation, and Bezos Earth Fund, we design innovative projects/programs, unlock finance, strengthen institutions and transform markets, delivering progress anchored in deep community engagement.
By uniting actors across the value chain, from households to heads of state, we go beyond individual projects to drive lasting systems change.
With work in more than 30 countries across Africa, Asia, Latin America and the Caribbean, our Alliance aims to reach 1 billion people with clean electricity, prevent 4 billion tons of carbon emissions and create or improve 150 million jobs.The Global Energy Alliance is seeking a part-time Paid Media and Digital Fundraising Consultant to support the design, execution, and optimization of the digital fundraising and visibility strategy, with a primary focus on LinkedIn paid media, Google Ad Grants, and search engine optimization.
This role will ensure consistent, high-impact engagement with priority donor audiences by translating fundraising goals into targeted campaigns, performance-driven web experiences, and data-informed optimization.
The consultant will manage end-to-end campaign strategy, execution, and reporting, delivering clear insights into donor journeys, conversion performance, and return on investment to strengthen fundraising outcomes and guide future growth.Reporting to the Digital Communications Manager,



the Paid Media and Digital Fundraising Consultant will be responsible for:Develop a paid fundraising media strategy aligned with organizational fundraising goals and priority donor segmentsDefine audience targeting, messaging frameworks, creative formats, and flighting plansRecommend budget allocations and test-and-learn approachesCampaign ExecutionBuild, launch, and manage LinkedIn fundraising campaigns, including:Brainstorm visual content (single image, video, carousel)Co-design website traffic campaignsRetargeting and lookalike audience strategiesCollaborate with internal teams on copy, creative, and landing page alignmentOptimization & PerformanceOptimize campaigns for efficiency, reach, and conversionMonitor performance daily/weekly and adjust based on resultsGrant Strategy & ComplianceManage the organization's Google Ad Grant account in compliance with Google policiesEnsure full utilization of the monthly grant budget where possibleCampaign Setup & OptimizationStructure campaigns around fundraising priorities, programs, and evergreen awareness goalsOptimize keywords, ads, extensions, and Quality ScoresMonitor CTR, conversions, and spend efficiencyReporting & ImprovementsIdentify opportunities to improve conversion paths and landing page performanceRecommend content or technical improvements to improve ad performanceSEO & Website Optimization:Conduct SEO audits to assess technical, on-page, and content performanceIdentify priority keywords aligned with fundraising, impact,



and donor intentImplementation SupportOptimize website pages for SEO best practices (metadata, headers, internal linking)Provide guidance on content creation and optimization for blogs, landing pages, and campaign pagesPerformance MonitoringTrack rankings, organic traffic growth, and conversionsRecommend ongoing SEO improvements based on performance trendsQualificationsProven experience managing LinkedIn paid fundraising campaignsDemonstrated success with Google Ad GrantsStrong understanding of SEO and digital fundraising funnelsExperience working with nonprofits, foundations, or mission-driven organizationsData-driven approach with clear communication and reportingWe operate from a strong commitment to equity, diversity, and inclusion in everything we do.
It is not only the right thing to do – we could not make an impact without our team members ' diverse perspectives and experiences.
We expect all Integral Energy Alliance employees to contribute by developing their unique perspectives and talent, challenging conventional wisdom through evidence and reason, and amplifying marginalized voices.Global Energy Alliance is committed to the principles of equal employment opportunity and compliance with all federal, state, and local laws concerning employment discrimination, including the Americans with Disabilities Act.
To this end, the organization ensures equal opportunity to all employees and applicants regardless of race, color, age, gender, sexual orientation, religion, marital status, national origin or ancestry, citizenship, lawful alien status, physical, mental, and medical disability, veteran status, or liability for service in the United States Armed Forces.Global Energy Alliance is an Equal Opportunity Employer.
#J-*****-Ljbffr

📌 Paid Media And Digital Fundraising Consultant (Xico)
🏢 Global Energy Alliance for People and Planet (Global Energy Alliance
📍 Xico