key account manager – cpg monetization

area: didi shop – cpg monetization & commercial strategy

location: mexico city (hybrid)

at didi shop, we are expanding our commercial team and looking for a key account manager - cpg monetization . This position is responsible for leading the commercial development strategy with major integral consumer packaged goods (cpg/fmcg) brands.

the main objective of the role is to build comprehensive business plans that align brand volume goals with digital advertising investment strategies, co-financed promotions, and monetization initiatives on our platform.

key responsibilities

- lead and manage an assigned portfolio of cpg accounts end-to-end.
- design, present, and execute annual and semi-annual commercial plans aimed at maximizing revenue and incremental sales for each brand.
- negotiate commercial and marketing budgets directly with decision-makers at cpg companies and media agencies.
- continuously analyze performance metrics and commercial dashboards to translate numerical data into structured business proposals with clear return on investment (roi).
- ensure a consistent client reinvestment rate,



building long-term business relationships.
- collaborate internally with product, operations, marketing, growth, and finance teams to guarantee the proper execution of campaigns and initiatives.

requirements

- education: bachelor's degree in business administration, marketing, commerce, economics, or related fields.
- professional experience: 4 to 6 years of experience in key account management (kam), commercial development, trade marketing, e-commerce, or monetization.
- industry background: previous experience in consumer packaged goods (cpg/fmcg) companies, e-commerce / delivery / quick-commerce platforms, or agencies specializing in retail media and performance.
- analytical & data analysis: proven ability to interpret commercial performance metrics and use them as sales, negotation, and business strategy.
- commercial skills: solid track record in direct client-facing negotiations with corporate clients, handling objections, and revenue quota responsibility.
- languages: advanced english.

📌 Key account manager - cpg monetization (México)
🏢 Didi
📍 México