06 ago
|
Skintific & TimePhoria
|
Ciudad Juárez
06 ago
Skintific & TimePhoria
Ciudad Juárez
About Our Beauty & Skincare Group (Skintific & Timephoria).
We are a fast-growing beauty and cosmetics group revolutionizing the market in Mexico under our prominent brands: Skintific & TimePhoria
As we expand our general presence and establish our founding team in Mexico, we are looking for agile, strategic minds with a passion for the beauty industry who want to take ownership of their projects and make an impact from day one.
Overview
As the official "Brand Voice & Visual Guardian" for SKINTIFIC Mexico, this role will be responsible for building, sustaining, and faithfully elevating the brand´s identiry across local social media platforms, with a primary focus on TikTok & Instagram.
This is a key operational and creative execution-driven position withing our founding team in Mexico. The main objective is to bridge the gap between global corporate directives and local market relevance, to act as a precise adapter for the global corporate guidelines, ensuring the global visual lines, brand books, and direct-response formats are adapted, structured, and managed in the day-to-day local operation by autonomously planning, executing, and optimizing a comprehensive monthly content calendar tailored to the trends, aesthetics, and skincare culture in Mexico.
Key Responsibilities:
- Independently structure, organize, and schedule the official monthly Content Calendar from end to end, ensuring strict commitment to publishing deadlines.
- Fully manage the daily operation of official accounts, fostering active audience engagement, timely moderation, and consistent community growth under standardized brand guardrails.
- Plan and the execution the adaptation of global brand assets (images, short videos,
and copy) to align seamlessly with local expressions, and the beauty /skincare culture in Mexico, without under straying from the original corporate design line.
- Identify, select, and optimize high-quality video content generated by local collaborators (KOLs and KOCs)to fit streamlessly into the official channel grid.
- Independently edit and produce engaging short-form videos that faithfully reflect the brand’s identity, proprietary technology, and premium tone as defined by global standards.
- Collaborate smoothly with the influencer marketing and paid media teams to integrate creator materials into operational viral campaigns.
- Monitor, interpret, and report key performance metrics (reach, engagement, follower growth) to evaluate content performance against established KPIs.
- Continuously optimize the content strategy and worflow execution based on platform algorithm updates (Meta, TikTok), digital ecosystem trends, and direct user feedback.
- Propose a fresh creative, innovative, and disruptive content ideas, and with agile mindset to well-structured content adaptations to increase brand relevance and impact in the Mexican cosmetics market, strictly respecting the foundational brand identity.
Requirements.
- Bachelor’s degree in Graphic Design, Audiovisual, Marketing,
Communication, Advertising, Media, Languages, or related fields.
- Between 2 to 4 years of proven experience managing corporate social media accounts, content planning, creative strategy, or paid social roles.
- Experience developing content that performs against conversion/sales metrics.
- Previous experience in the Beauty, Cosmetics, E-commerce, or FMCG sectors is a plus.
- Working experience with the Mexican e-commerce and retail environment, specifically Shopify, Mercado Libre, Amazon, or TikTok Shop formats.
What we offer:
- Competitive salary (negotiable based on experience).
- 100% Nómina.
- Law benefits.
- Montlhy performance Bonus.
- A unique opportunity to be part of the founding team of a global brand in Mexico, with a medium- and long-term growth plan.
Equal Opportunity Statement: Lunabelle Cosmetics is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment free of discrimination based on race, gender, age, religion, sexual orientation, national origin, or disability status.
Job Types: Full-time, Permanent
Pay: $20,000.00 - $45,000.00 per month
Application Question(s):
- Do you speak English fluently?
- Please share the link to your book or portfolio (if apply)
- Please describe briefly in English your experience managing and editing social media assets (TikTok/IG) for beauty or lifestyle brands, your proficiency with video editing tools.
- Are you fully available to work Monday through Friday on a 100% in-person basis in Mexico City? / Whats is your availability to join?
Work Location: In person
📌 Brand Content Specialist (TikTok & IG) (Ciudad Juárez)
🏢 Skintific & TimePhoria
📍 Ciudad Juárez