06 ago
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Petsmont
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México
? Petsmont is hiring: Senior Growth Copywriter & Angle Research Lead Full-time remote Compensation: $5,500-$7,500/month USD This is not a normal copywriting role. We’re looking for a sharp DTC growth copywriter who can help us find new product angles, write high-converting landing page copy, and turn customer research into profitable tests. Petsmont is a fast-growing pet wellness brand.
We’re looking for someone who can help us uncover what pet parents actually care about, translate those insights into strong positioning, and build landing page concepts that can scale through paid traffic. This role is for someone who:
→ Has 5+ years of DTC/ecommerce copywriting, funnel, or growth experience
→ Has written landing pages, advertorials, prelanders, product pages, or funnel copy for paid traffic
→ Knows how to turn customer research into angles, hooks, headlines, and page structures
→ Understands direct response, conversion copywriting, and performance marketing
→ Can think beyond “nice copy” and write for relevance, clicks, scroll depth, and conversion
→ Has enough design intuition to structure landing pages clearly, even if they are not a designer
→ Is comfortable using AI to speed up research, ideation,
and landing page development without producing generic AI copy
→ Can work with landing page builders, heatmaps, analytics, and rapid iteration
→ Has strong English and can write with emotional precision
→ Wants a full-time dedicated role, not freelance client work on the side You will work on:
→ New product angle research
→ Customer review and voice-of-customer analysis
→ Landing page copy and structure
→ Headline and hook development
→ Paid social angle concepts
→ Funnel and page iteration
→ Research-backed product and marketing insights
→ Working with our designer and growth team to turn ideas into live tests We are not looking for:
✗ Agencies
✗ Fractional consultants
✗ Freelancers juggling multiple clients
✗ Generic AI copywriters
✗ SEO blog writers
✗ Brand-only copywriters
✗ People who only write emails or social captions
✗ People who need every brief handed to them The right person is part copywriter, part researcher, part funnel strategist, part performance marketer.
This is a high-ownership role for someone who wants to help build a repeatable growth system inside an 8-figure DTC brand.
📌 Senior Growth Copywriter (México)
🏢 Petsmont
📍 México