Would you like to join a global, growing company that innovates for a more sustainable tomorrow? UPM could be the team for you. We are frontrunners in developing renewable alternatives to fossil-based materials. Besides enabling both businesses and consumers make more sustainable choices, we strive to create a positive UPM experience for all our employees around the world. We live by our values - trust and be trusted, achieve together, renew with courage. Join us in creating a future beyond fossils!
At UPM Raflatac Mexico we are looking for an Area Sales Director - LATAM to join our team in Tultitlan, State of Mexico to lead LATAM sales activities and strategy.
Greetings from your future manager
- This is an incredible opportunity to shape the future of sales across LATAM! As Area Sales Director, you won’t just be driving growth _- _you’ll be leading strategy, building powerful partnerships, and making a lasting impact in one of the most dynamic regions in the world. As part of the America’s management team, you’ll have a seat at the table, helping steer the success of our entire region. If you're ready to bring bold ideas, fuel expansion, and lead with passion, we can’t wait to welcome you aboard!_ - Brinder Gill, Senior Vice President, Americas
What you will do
As an Area Sales Director, you will- Lead, mentor, and coach the sales team to achieve high performance and business goals- Foster a culture of accountability, collaboration, and continuous improvement- Set team and individual goals, track progress, and provide regular feedback- Identify training needs and create opportunities for skill development and growth- Gather and analyze market intelligence, including competitor activity, customer needs, and industry trends- Collaborate with internal teams (e.g., marketing,



product management) to develop competitive solutions tailored to regional markets- Develop and implement sales tactics and processes that drive revenue growth and profitability while ensuring alignment with organizational goals and values- Monitor sales performance, adjust strategies as needed, and prepare forecasts and reports for senior management- Ensure prompt and professional resolution of customer inquiries, issues, and complaints in line with company policies- Oversee commercial complaints, collaborating with internal teams to protect business interests- Develop and execute action plans to address underperformance and achieve targets- Continuously seek opportunities to enhance skills, stay updated on market trends, and promote learning within the team
Who you are- University degree in a relevant field with a minimum of 5 years of experience in a similar role- Proven experience in leading a sales team and a strong track record in sales performance- Broad commercial understanding and strategic mindset- Proficient in CRM systems and digital sales tools- Skilled in pipeline management and sales performance analysis using KPIs- Experienced in market penetration strategies,



especially in LATAM regions- Capable of budget planning and managing regional sales budgets- Knowledgeable in pricing strategies tailored to regional markets- Strong data analysis and reporting abilities- Fluent in English and Spanish; Portuguese is a plus
This is what we offer to you- A meaningful job: We have an inspiring purpose ‘We renew the everyday for a future beyond fossils’. Our work is impactful and transformative.- A caring community: Our community is built on great team spirit and shared commitment. We care about each other and the well-being of our colleagues. We support the work-life balance of all our employees.- Development opportunities: We offer you great opportunities to learn and grow throughout your career. We are an international, multi-business organization offering plenty of avenues for personal growth.- Responsible employer: Sustainability is at the core of everything we do. We are committed to ambitious, science-based sustainability targets in all areas, from climate change mitigation to enhancing biodiversity. We foster diversity and inclusivity, offering a work environment in which everyone can be themselves.
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Additional information
Location: Mexico City and Metropolitan region
Regime: Full-time, probationary contract (3 months), direct hire
Travel requirements: up to 50%
or via phone: (+ .
UPM Raflatac offers high-quality self-adhesive paper and film products including label materials, graphics solutions and removable self-adhesive products. We operate 14 factories and deliver our innovative and sustainable products through our integral network of distribution terminals. We are one of UPM’s growth businesses and employ around 3,200 people. Our sales reached almost EUR 1,6 billion (USD 1,7 billion) in 2024. Read more:
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📌 Area Sales Director - Latam (Tlalnepantla de Baz)
🏢 Upm
📍 Tlalnepantla de Baz