**Company description**
The IKEA vision is to create a better everyday life for the many people.
We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them.
We operate in Singapore, Malaysia, Thailand and Philippines - and have an ambitious expansion plan to bring a little bit of Sweden to new markets in the region.
We are part of the Ikano Group of companies and the only IKEA franchisee owned by the Kamprad family that founded IKEA.
We also develop, own and operate Shopping Centres that are anchored by IKEA and create walkable communities by including residential, office and other types of real estate in our development plans.
We work towards making sustainability a natural part of our everyday work.
We are active in our communities, driving and supporting social initiatives that benefit children, women and the environment.
**Job description**
The IKEA Retail Business line is responsible for leading and managing IKEA business to maximise its potential through having a strong focus on current activities and organisational readiness but also pro-actively identify new business opportunities to improve the profitability and market share of IKEA on our markets.
I'm overall responsible for developing IKEA in the local store market, where the IKEA Store is one of my means to do this - it is not just about running and operating the IKEA Store.
I build, lead and develop IKEA and The IKEA store in my local market in accordance with the IKEA vision, IKEA business idea and the IKEA Human Resources Idea to secure the short, medium and long term growth, and profitability of our business.
I do this by leading and inspiring my team to create and implement a store business plan that combines our national priorities with the local needs,



thereby communicating a coherent and consistent message to our customers and local market consumers.
My aim is to:
- Grow our market share by making my IKEA store more accessible to the many people and encouraging existing customers to shop more frequently over time and new consumers to become regular customers.
An excellent shopping experience is always top of mind.
- Secure a competent and highly performing team and to attract develop and inspire our co-workers in order to position the IKEA retailer as the best employer in our local market.
ASSIGNMENT up to 10
Consumers/Customers
- I broaden our customer base, by positioning the IKEA retailer as the leader in life at home in my local market.
I do this through securing a consistent implementation of the IKEA Concept and showing the depth and breadth of the IKEA range through relevant, affordable, functional, inspiring and sustainable home furnishing solutions.
- I take the IKEA national business plan and ensure our store plan is aligned to this while meeting our local consumer needs.
Our aim is to communicate a consistent message to our consumers and sell the benefits and uniqueness of the IKEA idea, attracting consumers to our stores, and supporting the conversion of visitors into loyal, long-term IKEA customers.
- I ensure we actively work towards fulfilling the four tasks of the IKEA store: o to act as a highly efficient, and staffed,



sales mechanism o to show home furnishing solutions full of inspiring home furnishing ideas o to serve as a well-qualified home furnishing specialist o to provide a day out for the whole family.
- I regularly walk the store at different times of day and take the opportunity to actively engage with our customers and co-workers, I use the insights I gain from this to work with my team to help improve the shopping experience for our customers.
- I actively promote our social and environmental commitment in the local market and work with my team and our customers to understand how, together, we can contribute to sustainability.
- I work with my management team to ensure our stores are always safe, secure and healthy environments for visitors and co-workers.
- I am the IKEA spokesperson in my local market.
It is my responsibility to ensure that our external communication reflects the IKEA vision and values.
Commercial
I lead, manage and inspire my team to grow our business with sustained long-term profitability.
I do this by:
- working with my management team to ensure we identify and capitalise on business opportunities in our local market in order to grow our market share.
I do this in line with our commitment to creating a sustainable life at home and being a good neighbour.
- securing the co-ordination of the store business plan process.
I lead and inspire my team to work together to ensure that the store is steered towards common IKEA directions and objectives and that we identify and capture local potentials and opportunities.
I secure the implementation of this plan and lead the follow-up and analysis of results.
We use these insights to influence and guide our future plans.
- understanding our local

📌 Store Manager (Heroica Puebla de Zaragoza)
🏢 Ikea
📍 Heroica Puebla de Zaragoza