Position Summary We are looking for an experienced Trade Marketing Specialist with a strong retail background to support the execution of retail marketing initiatives across key accounts.
This role will be responsible for ensuring excellent retail visibility, coordinating training programs, developing marketing materials, and managing vendor payments.
The ideal candidate has hands-on experience working with retail channels, understands in-store execution, and is comfortable collaborating with cross-functional and integral teams.
Advanced English is required.
Key Responsibilities Execute and monitor retail visibility initiatives, ensuring displays and in-store branding meet company standards .
Coordinate the development, production, and deployment of POS materials and merchandising asset s.
Plan, organize, and deliver product training sessions for retail staff, promoters, and field tea ms. Develop and maintain training materials, presentations, and product gui des.
Coordinate with external agencies, suppliers, and vendors to execute marketing activi ties.
Manage purchase orders, invoices, and payment processes for marketing suppliers, ensuring timely processing and budget compl iance.
Track project timelines and ensure on-time execution of marketing initi atives.
Support product launches, promotional campaigns, and seasonal retail acti vations.




Conduct retail visits to evaluate execution quality and identify opportunities for imp rovement.
Collaborate closely with Sales, Marketing, Finance, and Operations teams to ensure flawless execution.
Prepare reports, presentations, and execution summaries for management.
Qu alifications Bachelor's degree in Marketing, Business Administration, Communications, or a r elated field.
3+ years of experience in Trade Marketing, Retail Marketing, Visual Merchandising, or a similar role within the consumer electronics, consumer goods, or re tail industry.
Solid experience working directly with major retail accounts and understanding retail operations and in-s tore execution.
Experience coordinating agencies, vendors, and mark eting suppliers.
Experience managing purchase orders, invoices, and vendor p ayment processes.
Experience developing and delivering retail training programs.
Advanced English (spoken and wri tten) is mandatory.
Advanced Microsoft Office skills, especially E xcel and PowerPo int.
Preferred Skills Strong knowledge of retail execution and visual merchan dising best practices.
Excellent project management and organizational skills.
High attention to detail and strong follow-up skills.
Ability to manage multiple priorities in a fast-paced environment.
Strong communication and stak eholder management skills.
Proactive, hand s-on, and results-oriented.

📌 Trade Marketing Specialist (Xico)
🏢 Anker Innovations
📍 Xico