Data Analyst (Marketing) The Data Analyst will be responsible for leading cross-functional reporting and campaign performance data aggregation across all partner and brand initiatives.
In this role, you will pull and consolidate metrics from internal manager data exports and partner-facing platforms to build comprehensive post-mortem summaries and automated dashboards.
You will be tasked with translating raw execution data into highly polished, executive-ready business reviews that track ROI and SLA compliance.
This analytical role requires a detail-oriented professional who can transform complex datasets into clear, actionable commercial insights for leadership teams.
Responsibilities
- Aggregate and synthesize performance metrics across disparate partner channels, localized brand campaigns, and external retail footprints.
- Extract, clean, and consolidate marketing data utilizing direct data exports from internal managers and self-serve partner-facing platform metrics.
- Maintain a centralized performance data repository to ensure consistent, cross-functional visibility into marketing performance and ROI (Return on Investment).




- Build comprehensive post-mortem summaries and automated performance dashboards that clearly track key performance indicators (KPIs) against baseline Service Level Agreements (SLAs).
- Translate complex, raw execution metrics into polished, presentation-ready business reviews (QBRs) and executive summaries.
- Identify historical performance trends and data anomalies, providing actionable data-driven recommendations to help optimization efforts for future partner campaigns.
Requirements
- 4–6 years of experience as a Data Analyst, Marketing Analyst, or Business Intelligence Analyst—specifically working with multi-channel marketing campaigns, agency networks, or tech sector accounts.
- Bachelor's degree in Data Analytics, Statistics, Finance, Marketing Analytics, Business Administration, or a related quantitative field.
- Native or fluent bilingual proficiency in Spanish and English (written and verbal) to effectively manage regional stakeholders and vendor pools.
- Advanced proficiency in Google Sheets/Excel, data visualization tools (Looker Studio, Tableau, or Power BI), and familiarity with partner advertising platforms or CRM data environments.
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📌 Data Analyst (Marketing) (Xico)
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