The purpose of the role of the Marketing Coordinator is to support the planning, execution, and optimization of marketing initiatives that drive brand awareness, engagement, and growth.
The role focuses on turning strategy into action—coordinating campaigns, analyzing performance, and ensuring consistent brand messaging across channels.Key ResponsibilitiesPlan and execute marketing campaigns across digital, social, email, and offline channelsCreate, edit, and coordinate marketing content (copy, visuals, videos) in line with brand guidelinesManage social media calendars and community engagementSupport product launches, promotions, and eventsConduct market research and competitive analysisTrack, analyze, and report on campaign performance and KPIsCollaborate with internal teams (sales, design, product) and external partners or agenciesMaintain marketing assets, databases, and CRM systemsEnsure campaigns are delivered on time and within budgetSkills: Technology ProficiencyStrong written and verbal communicationContent creation and copywritingDigital marketing (email, social media,



websites)Social media management and schedulingCampaign planning and executionData analysis and performance reportingPaid advertising (Google Ads, social ads) – nice to haveMarketing automation and CRM toolsProject management and time managementCollaboration and stakeholder coordinationCreative thinking and problem-solvingAttention to detailAdaptability in a fast-paced environmentQualificationsBachelor's degree in marketing, Communications, Business, or a related fieldStrong written and verbal communication skillsSolid understanding of digital marketing principles and channelsAnalytical mindset with attention to detailAbility to manage multiple projects and meet deadlinesCreative problem-solving skillsExperience2–4 years of experience in a marketing, communications, or related roleHands-on experience with digital marketing tools (e.g., email platforms, social media management tools, analytics)Experience supporting or managing marketing campaigns end-to-endFamiliarity with paid advertising, or content marketing is a plusExperience working in a fast-paced, collaborative environment

📌 School Marketing Coordinator (Lagos de Moreno)
🏢 International Schools Partnership
📍 Lagos de Moreno