Client: Our client is a general hospitality organization with a strong focus on digital transformation across its Sales and Marketing platforms.
Project overview: The project focuses on the evolution of an established Salesforce ecosystem that supports Sales and Marketing processes and integrates with multiple external systems. The initiative emphasizes refactoring, scalability, performance optimization, and improved integration patterns while preserving critical business functionality.
Position overview: We are looking for a Senior Salesforce Developer to contribute to the evolution and modernization of a Salesforce based Sales and Marketing platform. You will work on improving existing implementations, refactoring legacy solutions, and strengthening integrations in a complex enterprise environment. This role focuses on analytical thinking, technical leadership, and delivering sustainable improvements rather than greenfield development.
Technology stack: Salesforce, Apex, Lightning Web Components, Salesforce APIs, REST, SOAP, Sales Cloud, Marketing Cloud, integration platforms, Agile delivery tools
- Responsibilities: Design, develop, and enhance Salesforce solutions using Apex, Lightning Web Components, and platform APIs
- Refactor existing Salesforce implementations to improve performance, maintainability, and scalability
- Analyze current system behavior and business flows to understand legacy logic and constraints
- Identify technical debt and propose structured improvement initiatives




- Support the evolution of Sales and Marketing processes through technical enhancements
- Maintain and improve integrations between Salesforce and external systems
- Ensure reliable, consistent, and traceable data exchange across integrations
- Collaborate with architects, administrators, and other developers on solution design
- Provide technical guidance and support to mid level developers
- Participate in code reviews and contribute to shared development standards
- Work with functional stakeholders to clarify requirements and validate technical solutions
- 5 to 8 or more years of experience in Salesforce development
- Strong hands on experience with Apex and Lightning Web Components
- Experience developing on the Salesforce platform in enterprise environments
- Experience with Sales Cloud and or Marketing Cloud
- Experience working with existing or legacy Salesforce implementations
- Strong understanding of Salesforce data model and platform architecture
- Experience designing and supporting integrations using REST or SOAP APIs
- Experience working in complex, integration heavy environments
- Experience working in Agile delivery models
- Strong analytical and problem solving skills
- Spanish language proficiency
- English at professional working level
- Nice to have: Experience integrating Salesforce with external hospitality or booking systems
- Background in hospitality or travel industry projects
- Experience with Salesforce optimization or large scale refactoring initiatives

📌 Senior Salesforce Developer with Apex and Lightning Web Components, Hospitality Sales Platform (Monterrey)
🏢 DataArt
📍 Monterrey