Are you passionate about bringing brands to life through unforgettable offline experiences?

We're looking for an experienced and hands-on Offline Events Project Owner to lead the planning and execution of large-scale brand activations. In this role, you'll take full ownership of offline marketing initiatives, from concept development to flawless on-site execution, ensuring every event delivers strong brand impact and business results.

What You'll Do

- Lead end-to-end execution of offline marketing projects, including pop-up stores, brand activations, campus events, music festivals, and experiential campaigns.
- Own project planning, timelines, budgets, vendor management, logistics, production, and event delivery.
- Manage multiple projects simultaneously while maintaining high execution standards.
- Partner closely with Marketing, Creative, and cross-functional teams to translate campaign objectives into engaging offline experiences.
- Coordinate external vendors, agencies, suppliers, and event partners to ensure smooth execution.
- Identify potential risks early and implement mitigation plans to keep projects on track.
- Monitor project performance, analyze results,



and provide recommendations for future improvements.
- Develop scalable processes and best practices for future offline activations.

What We're Looking For:
- 5+ years of experience in project management, event marketing, or offline campaign leadership.
- Advanced English
- Proven track record of independently leading large-scale offline events and activations.
- Strong experience managing pop-up stores, experiential marketing campaigns, festivals, or similar event formats.
- Excellent project management, stakeholder management, and problem-solving skills.
- Ability to thrive in fast-paced environments and manage multiple priorities under tight deadlines.

Nice to Have:
- Experience within fashion, retail, FMCG, or consumer brands.
- Experience managing multi-city or cross-market campaigns.
- Strong understanding of consumer engagement and brand experience design.
- Experience working with production agencies, vendors, and external event partners.
- Ability to balance creativity with commercial objectives and measurable business impact.

📌 Offline Events Project Owner (México)
🏢 SHEIN
📍 México