04 ago
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Grupo Garnier
|
Ciudad de México
04 ago
Grupo Garnier
Ciudad de México
We are looking for a Data & BI Media Manager who will play a key role in designing, developing, and maintaining data pipelines, ensuring the accuracy, integrity, and quality of our data ecosystem.
This role combines data engineering expertise with strong quality media and data control oversight. The idóneo candidate is analytical, detail-oriented, and proactive, with a strong technical background and a commitment to maintaining high standards of data quality and reliability.
Key Responsibilities
- Design, extract, develop, and maintain dashboards, executive reports, and analytical models (such as MMMs and data warehouses).
- Manage audience measurement and analytics frameworks, ensuring accurate tracking, segmentation, and interpretation of user behavior across digital and offline channels.
- Oversee media investment data management, consolidating and validating data from multiple platforms (e.g., paid media, programmatic, social, search) to ensure consistency and reliability.
- Integrate audience data from first-, second-, and third-party sources to enhance targeting strategies and improve campaign performance.
- Collaborate with media and strategy teams to align audience insights with media planning and buying decisions.
- Translate complex data sets into clear business insights, enabling stakeholders to make informed decisions on media investments and audience strategies.
- Collaborate with campaign specialists, data architects, vendors, analysts, and technical teams to align data requirements with business objectives.
Qualifications
- 5+ years of experience in data analysis, Business Intelligence, or related areas.
- Bacheor’s degree in Business Analytics, Mathematics, Actuarial Science, Economics, Statistics, or a related field.
- Strong proficiency in SQL, Python, and data tools such as DBT, Snowflake, PostgreSQL, Microsoft SQL Server, or similar.
- Experience with data validation, cleansing, and quality assurance processes.
- Knowledge of data modeling, data warehousing, and database structures.
- Familiarity with cloud platforms such as AWS or GCP.
- Strong analytical and problem-solving skills with high attention to detail.
- Excellent communication skills and ability to collaborate with cross-functional and remote teams.
- Ability to manage multiple priorities in a fast-paced environment.
- If you meet the requirements, don't hesitate to apply
📌 Data & BI (Ciudad de México)
🏢 Grupo Garnier
📍 Ciudad de México