Role Overview Advantagy is hiring a hands-on Senior Marketing Manager to own the marketing strategy, brand direction, and day-to-day execution needed to turn client content, demos, events, and community goodwill into a compounding pipeline.
This is a hybrid strategy and execution role.
Own the overall marketing strategy and understand how to maximize individual channels such as paid, organic/SEO, content, events, webinars, and email.
- Build and prioritize the **** event calendar for tradeshows and industry events.
- Shape the client brand voice, design, and technology.
- Translate strategy into clear execution briefs for the embedded SEO/content strategist, web developer, paid media specialist, and other Advantagy resources.
- Personally write, edit, and publish content across the blog, newsletter, LinkedIn, and larger authority pieces such as quarterly or annual industry reports.
- Turn raw Riverside recordings, webinar clips, demo footage, and founder/customer inputs into finished video and social assets, including a populated YouTube channel.
Can be done in collaboration with a video editor if briefs are created.
- Plan and run webinars or office hours personally or alongside leadership team, including topic selection, promotion, logistics, and follow-up.
- Work directly with the web, content, and design specialists in live working sessions to launch site updates, asset changes, technical SEO improvements, and GEO updates.




- Coordinate with sales on lead handoff, demo follow-up, G2/review outreach, and sales enablement so qualified interest does not go cold.
- Plan and work upcoming trade shows with leadership team, including booth presence, swag, sponsor parties, follow-up plans, and post-event reporting.
5+ years of hands-on B2B SaaS marketing experience, with a track record of personally writing, shipping, launching, and improving campaigns.
- Strong writing and storytelling ability, especially the ability to turn a founder's expertise into clear, useful, credible marketing assets.
- Working knowledge of HubSpot, funnel reporting, attribution basics, and channel performance analysis.
- Highly organized with strong proactive communication and project management skills
- English proficiency (written and verbal) C1 or higher Experience in accounting, bookkeeping, fintech, or vertical SaaS serving small business owners.
- Comfort on camera or experience directing on-camera content, even if you are not the primary on-camera talent.
- Experience planning, staffing, and measuring trade shows or field marketing programs.
A video where you talk about your most relevant hands-on B2B SaaS marketing experience and results.
- Examples of work you personally wrote, launched, edited, managed, or improved, such as content, campaigns, webinars, event programs, video clips, website pages, or reporting dashboards.

📌 Senior Manager, Creative Marketing Management (Xico)
🏢 Advantagy
📍 Xico