Paid Ads Strategist
Remote | Medical Aesthetics Marketing | 30-35 Client Portfolio

We Don't Need a Media Buyer. We Need a Marketer.
If you think your job ends when someone clicks an ad, this isn't for you.
We need someone who obsesses over the entire journey: Ad → Landing Page → Email/SMS → Booking → Treatment. We don't celebrate leads. We celebrate people walking through the door.

The Role
You're a full-stack marketer who's deep in Meta and Google ads but understands how everything connects. You can write killer ad copy, optimize a landing page, fix a broken funnel, and explain strategy on a client call.
You'll manage paid advertising for 30-40 medical spa clients and drive the strategy for your portfolio with the support of an Account Manager.

What You Actually Do
Lead Strategy
Run weekly internal team meetings - what's working, what's not, what to test
Analyze full funnel performance: ads, landing pages, follow-up, bookings
Make calls on when to scale, pivot, or pause
Execute Campaigns
Build and optimize Meta and Google campaigns daily
Write ad copy that converts




Test creative angles, audiences, offers, landing pages
Optimize for bookings and treatment rates, not just leads
Think Full Funnel
Fix broken landing pages that aren't converting
Design email/SMS sequences that drive bookings
Understand consumer psychology: What makes someone book their first Botox?
Connect ad spend to presente practice revenue
Collaborate
Work with designers on creative concepts and angles (you're the creative director)
Partner with Account Manager on client strategy
Join client calls when performance needs strategic intervention
Spot upsell opportunities

You're the Right Person If:
✅ Expert in Meta ads, strong in Google Ads - with 3+ years experience and proven results
✅ Can write compelling ad copy and landing page copy
✅ Understand full-funnel marketing (not just traffic)
✅ Comfortable on client calls explaining strategy
✅ Lead meetings with clear POV, not just data dumps
✅ Collabo

📌 Digital Marketing Specialist (México)
🏢 Tier3 Media
📍 México