LBX Overview
LBX is a cutting-edge online broker that offers a secure and transparent trading experience and is regulated by the Financial Services Commission of Mauritius.
Inspired by its "Trade ON" philosophy, LBX empowers traders to stay resilient, move decisively, and seize every opportunity. As the Official Online Trading Partner of the Audi Revolut F1 Team, LBX blends the exciting worlds of F1 and online trading with precision, speed and innovation.
LBX is operated by MAEX LIMITED, a company registered in the Republic of Mauritius (Registration No. ****** C1/GBL) and it is part of the Libertex Group, which has been connecting millions of traders with global financial markets since ****.
To find out more about LBX visit lbx.com
Job Overview
We are looking for a Brand & Creative Strategist for LATAM, you will lead LBX's regional brand identity, campaign vision, and creative direction, crafting culturally relevant messaging and concepts that resonate with Latin American traders and strengthen brand trust and engagement.
Responsibilities
Lead LBX LATAM's creative strategy, defining campaign ideas, messaging, tone of voice, and brand direction for the region
Create campaigns that grow brand awareness, attract new traders, and position LBX as a leading CFD broker in LATAM
Adapt general brand campaigns and assets into culturally relevant ideas for Latin American audiences
Act as the main connection between the LATAM team and the global Creative Studio in Cyprus, ensuring campaigns are locally relevant and execution-ready
Manage and mentor the Social Media & Content Manager,



guiding content strategy and creative execution across channels
Maintain brand consistency across messaging, visuals, and regional communications
Work closely with compliance and legal teams to ensure campaigns meet regulatory requirements
Support IB and Affiliate teams with co-branded assets and campaign toolkits
Identify regional trends, cultural moments, and market opportunities to create timely and engaging campaigns
Coordinate with external agencies or freelancers when needed while maintaining creative quality standards
Track campaign and brand performance, using insights to continuously improve creative strategy
Requirements
6–10 years of brand strategy, creative strategy, or integrated marketing experience — ideally with time spent at an agency and on the client side
Proven track record of building or relaunching a brand in LATAM from the ground up, or leading regional creative for a global brand in Latin America
Deep cultural fluency across key LATAM markets
Experience in financial services, fintech, or another regulated, trust-sensitive category
Strong conceptual thinking: you can develop a campaign idea from brief to presentation with clarity and conviction
Experience managing or mentoring creative or content team members
Familiarity with compliance review processes for financial content
English proficiency
Benefits
Monthly bonuses based on performance
21 working days annual leave
Udemy Business unlimited membership
Corporate events and team building activities
Professional and personal development opportunities in a fast-growing environment

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