**About the role**
We’re seeking a **Senior Paid Media Strategist** to join our Strategy & Planning team and lead omnichannel initiatives across **Google Ads, Paid Social, and Programmatic (DV360)**. This role goes beyond execution — you’ll act as a **trusted advisor** to a major global technology client, crafting strategies that scale customer acquisition, elevate brand awareness, and drive measurable business results.
As a strategist, you’ll translate business objectives into **data-driven media plans**, balancing creativity with analytics. You’ll own forecasting, pacing, optimization, and reporting, while partnering with cross-functional teams to ensure campaigns deliver on both performance and brand objectives.
We’re looking for a curious, agile professional who thrives in fast-paced environments, is passionate about data-driven decision making, and can **bridge the gap between strategy and execution**.
**Key Responsibilities**
- **Design & Execute Strategies**: Develop and implement full-funnel, omnichannel paid media strategies across Search, Paid Social (FB, IG, LinkedIn, TikTok, X), and Programmatic platforms.
- **Stakeholder Partnering**: Collaborate with DMMs, PMMs, and Strategy Directors to align product marketing initiatives with paid media opportunities.
- **Forecasting & Pacing**: Build accurate investment models, manage pacing, and provide proactive recommendations for optimization.
- **Campaign Leadership**: Oversee execution details such as campaign launches, landing page strategy, and budget allocation.
- **Data Analysis & Reporting**: Create and maintain dashboards, scripts, and benchmarks that empower teams to make informed decisions.
- **Optimization & Testing**: Run A/B tests, identify roadblocks, and partner with optimizers to continuously improve performance.
- **Cross-Functional Alignment**: Ensure finance, legal, and brand safety policies are fully integrated into campaign execution.
- **Thought Leadership**: Stay on top of industry trends, platform updates, and emerging opportunities to guide innovation.




**Key requirements**
- **Experience**: 5-7+ years in performance marketing with hands-on expertise in Google Ads, Paid Social, and Programmatic (DV360 preferred).
- **Education**: BA/BS in Marketing, Business, Finance, or related field (preferred).
- **Analytics & Tools**: Advanced Excel/Google Sheets skills (vlookup, pivot tables, formulas) for forecasting and reporting.
- **A/B Testing & Reporting**: Proven ability to design, execute, and analyze cross-channel experiments.
- **Communication**: Exceptional presentation skills; comfortable telling a data-driven story to clients and stakeholders.
- **Project Management**: Strong organizational skills, able to juggle multiple campaigns and deadlines simultaneously.
- **Collaboration**: Excellent cross-functional management skills, with experience aligning diverse stakeholders.
- **Language**: C1 English
**Desired skills**
- Familiarity with **Google Marketing Platform (GMP)**, ad servers, and campaign optimization tools.
- Experience with online tracking technologies and attribution modeling.
- Background in website creation and landing page optimization.
**Work schedule**
- **Employment Type**: Full-time
- **Mode**: Remote-friendly
**Benefits**
- All Mexican benefits required by law
- Mental health care program
- Training program
**What we offer**
- A chance to work with a **world-class technology client** on global campaigns.
- A **collaborative, agile culture** where innovation and humility go hand in hand.
- Opportunities to **grow into a leadership track** with exposure to strategy, client consulting, and cross-market initiatives.
- Competitive compensation and benefits.
- Versátil, remote-friendly work environment.
**Why this role?**
Because you’ll do more than plan campaigns — you’ll **shape the future of paid media strategy** for global brands, turning insights into impact and performance into growth.
Pay: $32,000.00 - $34,000.00 per month
**Experience**:
- Google Ads: 5 years (required)
- FB Ads: 5 years (required)
**Language**:
- C1 English (required)
Work Location: Remote

📌 Senior Paid Media Strategist (México)
🏢 Bloom Digitals
📍 México