Core Responsibilities
Administer and maintain Salesforce Marketing Cloud
Configure and deploy email campaigns
Build and manage customer journeys in Journey Builder
Manage Contact Builder and Data Extensions
Configure Automation Studio workflows
Create CloudPages, landing pages and forms
Execute QA before campaign deployment
Troubleshoot production issues
Optimize platform performance
Maintain technical documentation
Recommend platform improvements
Work directly with the IDB Marketing Cloud Business Owner
Support daily operations and urgent requests