are you passionate about bringing brands to life through unforgettable offline experiences?

we're looking for an experienced and hands-on offline events project owner to lead the planning and execution of large-scale brand activations. In this role, you'll take full ownership of offline marketing initiatives, from concept development to flawless on-site execution, ensuring every event delivers strong brand impact and business results.

what you'll do:

- lead end-to-end execution of offline marketing projects, including pop-up stores, brand activations, campus events, music festivals, and experiential campaigns.
- own project planning, timelines, budgets, vendor management, logistics, production, and event delivery.
- manage multiple projects simultaneously while maintaining high execution standards.
- partner closely with marketing, creative, and cross-functional teams to translate campaign objectives into engaging offline experiences.
- coordinate external vendors, agencies, suppliers, and event partners to ensure smooth execution.
- identify potential risks early and implement mitigation plans to keep projects on track.
- monitor project performance, analyze results,



and provide recommendations for future improvements.
- develop scalable processes and best practices for future offline activations.

what we're looking for:

- 5+ years of experience in project management, event marketing, or offline campaign leadership.
- advanced english
- proven track record of independently leading large-scale offline events and activations.
- strong experience managing pop-up stores, experiential marketing campaigns, festivals, or similar event formats.
- excellent project management, stakeholder management, and problem-solving skills.
- ability to thrive in fast-paced environments and manage multiple priorities under tight deadlines.

nice to have:

- experience within fashion, retail, fmcg, or consumer brands.
- experience managing multi-city or cross-market campaigns.
- strong understanding of consumer engagement and brand experience design.
- experience working with production agencies, vendors, and external event partners.
- ability to balance creativity with commercial objectives and measurable business impact.

📌 Offline events project owner (México)
🏢 SHEIN
📍 México