02 ago
|
Legal Management Group
|
Guadalajara
02 ago
Legal Management Group
Guadalajara
Job Title
: Google Business Profile (GBP) Consultant
Location
: Guadalajara Office
Employment Type
: Full-Time
Shift
:
9:00 AM - 6:00 PM PST
About the Role
We are looking for a
GBP Consultant
to manage and optimize
Google Business Profile (GBP)
and
search engine marketing
activities. In this role, you will be responsible for improving the visibility of the firm through
local SEO
and
Google My Business (GMB)
optimization, in addition to running
SEM campaigns
across Google, Yahoo, and Bing. This position requires an expert in
SEO strategies
,
content marketing
, and
SEM management
, and you will work collaboratively with marketing teams to boost organic rankings and drive meaningful ROI.
Key Responsibilities
Google Business Profile & Local SEO
Optimize
Google Business Profile (GBP)
to improve
local search rankings
and
customer reviews
.
Drive
SEO strategies
and implementation across various platforms to improve organic search rankings.
Conduct
in-depth keyword research
and competitive analysis to strengthen local search presence.
Implement
on-page and off-page SEO optimizations
, ensuring the best practices for GBP are applied.
Monitor
KPIs
related to GBP and
prepare analytics reports
to assess the effectiveness of SEO and GMB strategies.
Stay current with
Google algorithm updates
and SEO industry trends to drive relevant changes in strategy.
SEO and SEM Campaigns
Execute
SEO campaigns
across Google, Yahoo, and Bing, focusing on improving search rankings and maximizing ROI.
Track, report, and analyze
website analytics
using
Google Analytics
to evaluate SEO and PPC initiatives.
Collaborate with the
Marketing Strategist
to manage
campaign expenses
, estimate monthly costs, and reconcile discrepancies.
Optimize
copy
and
landing pages
for search engine marketing.
Perform ongoing
keyword discovery
, expansion, and optimization to ensure maximum exposure.
Research and implement
search engine optimization recommendations
, focusing on competitive link analysis and content optimization.
Develop and implement
link-building strategies
to improve domain authority and overall rankings.
Work with
development teams
to ensure
SEO best practices
are properly implemented in newly developed code.
Collaboration & Reporting
Work closely with
editorial
,
sales
, and
product development teams
to drive SEO within content creation and content programming.
Create and deliver
SEO reports
to track performance and assess the impact of the SEO and SEM strategies on the firm's online visibility.
Provide regular updates to management and stakeholders, focusing on
actionable insights
and optimization recommendations.
Requirements and Skills
Proven
SEO experience
, particularly with
Google Business Profile (GBP)
and
local SEO
strategies.
Proven
SEM experience
managing PPC campaigns across
Google
,
Yahoo
, and
Bing
.
Solid understanding of
performance marketing
, conversion rates, and online customer acquisition.
In-depth experience with website
analytics tools
such as
Google Analytics
and
Search Console
.
Experience with
bid management tools
(e.g.,
DoubleClick
and
Search Ignite
) and
A/B
/
multivariate testing
.
Strong knowledge of
HTML
,
CSS
, and
JavaScript
development and constraints related to SEO.
Up-to-date with the latest trends and best practices in
SEO
,
SEM
, and
Google Business Profile management
.
BS degree
in a
quantitative
,
test-driven field
or equivalent work experience in
digital marketing
.
Why Join Us?
Impactful work
: Contribute directly to the firm's success by optimizing local search rankings and managing high-impact SEO/SEM campaigns.
Collaborative environment
: Work with a highly motivated, data-driven team passionate about optimizing performance.
Career Growth
: Opportunities to enhance your expertise in
SEO
,
SEM
, and
local search strategies
while making a real impact.
How to Apply
Ready to optimize and drive success with
Google Business Profile
and
SEO/SEM strategies
? We want to hear from you! Apply today with your
resume
and a brief summary of your experience.
📌 Google Business Profile (Gbp) Consultant (Guadalajara)
🏢 Legal Management Group
📍 Guadalajara