03 ago
|
Tidal
|
Ciudad de México
03 ago
Tidal
Ciudad de México
Job Title: Graphic Designer (Paid Social/E-commerce)
Contractor Fee: $2,700-$3,100/month (USD) Work Arrangement: Remote
Engagement Type: Independent Contractor Commitment: Full-time
(Approx. 40 hours/week) Company Overview: Tidal is a Direct
Placement Agency that helps job seekers find job opportunities for
real growth. We work with stable, responsible businesses that are
experienced in remote hiring and are excited to welcome
international team members. Tidal is owned and operated by consumer
brand owners and operators. We have offshore team-building
experience and aim to help businesses leverage general talent. About
This Role: We are hiring a performance-driven Graphic Designer to
support the paid media and creative team of a fast-growing
direct-to-consumer eCommerce brand. This role focuses on designing
high-converting static creatives for paid social channels while
maintaining strong visual brand standards. The ideal candidate
understands the difference between design that drives conversions
and design that strengthens brand perception, and can shift between
both depending on campaign goals. You will work closely with the
creative strategist and marketing team to produce scroll-stopping
visuals, test creative concepts, and continuously improve ad
performance through iteration. Key Responsibilities: Design
high-performing static ad creatives for paid social platforms,
including Meta, TikTok, and YouTube Translate creative briefs into
clear, engaging, and conversion-focused visuals Create multiple
variations of winning concepts to support testing and scaling
campaigns Develop scroll-stopping visuals that communicate the key
message within the first few seconds Design creatives aligned with
proven direct response frameworks such as problem–solution
positioning, offer-driven ads,
social proof creatives, and
UGC-style statics Iterate on creatives based on campaign
performance feedback and analytics insights Maintain consistency
with the brand’s visual guidelines while prioritizing performance
outcomes Collaborate closely with creative strategists, media
buyers, and video teams to align messaging and visuals Manage
multiple design briefs while meeting weekly creative production
targets Support the development of new creative concepts and ad
angles for testing Software/Platforms/Tools: Figma Adobe Photoshop
Adobe Illustrator Canva Meta Ads creative formatting and export
best practices AI image generation tools (e.g., Midjourney, Nano
Banana Pro, Higgsfield) AI motion tools (e.g., Kling, Seedance)
Project management tools such as ClickUp or similar Google
Workspace Slack Qualifications: At least 3-5 years of freelancing
experience Excellent written and verbal English communication (C1
or C2 level). 2–4+ years of experience designing paid social ads
for DTC eCommerce brands Strong portfolio demonstrating
high-performing static ad creatives for paid social campaigns
Experience working with brands that run structured ad testing
environments or larger paid media budgets Strong understanding of
attention-driven design principles such as hook-first design,
visual hierarchy, and thumb-stop concepts Ability to quickly create
multiple creative variations for testing and optimization Strong
typography, layout, and visual storytelling skills Highly
organized, responsive, and able to manage deadlines in a fast-paced
environment Comfortable integrating AI tools into creative
workflows to improve speed and output Able to separate personal
design preferences from performance-driven creative decisions Shift
Schedule : Monday to Friday, 9:00 AM – 5:00 PM (US
PST/AEST)
📌 MEX - Graphic Designer (Paid Social/E-commerce) (Ciudad de México)
🏢 Tidal
📍 Ciudad de México