We’re seeking a Senior Programmatic Consultant to own the GMP technical strategy and roadmap for a portfolio of clients. This role acts as the primary technical advisor across DV360 and CM360, translating complex ad-tech capability into scalable, commercial outcomes.

You will lead client engagements, shape GMP architectures, support new business, and mentor junior team members — including the Programmatic Support Specialists.

We’re seeking a Senior Analytics Consultant to own the GA4 technical strategy and roadmap for a portfolio of clients. This role acts as the primary measurement advisor across GA4, GTM, and the wider analytics stack, translating complex tracking and data-collection capability into scalable, commercial outcomes.

You will lead client engagements, shape measurement architectures, support new business, and mentor junior team members — including Analytics Support Specialists.

Key Responsibilities

- Owning the GA4 strategy and roadmap for assigned clients

- Acting as senior measurement advisor across GA4, GTM, and the broader analytics ecosystem

- Designing and evolving measurement architectures aligned to client business goals

- Leading complex troubleshooting and tracking/data quality optimisation initiatives

- Supporting sales teams on pitches, RFPs, and solution design

- Identifying opportunities where additional tracking and measurement capabilities unlock greater value

- Providing thought leadership on digital maturity, privacy, consent, and measurement best practices

- Mentoring and guiding junior support staff; setting standards and best practices

- Maintaining strong relationships with analytics partners, platforms, and vendors

Required Qualifications & Experience





- 6–10 years’ experience in digital analytics, marketing measurement, or ad-tech

- 3+ years of deep, hands-on GA4 experience (including event design and implementation)

- Strong understanding of the analytics measurement ecosystem (GA4, GTM, consent, identity and attribution concepts)

- Proven experience advising clients at a strategic and technical level

- Ability to translate tracking and data collection capability into business and growth outcomes

Preferred Qualifications

- Analytics certifications (GA4, GTM, BigQuery, or related credentials)

- Experience with alternative analytics platforms and tagging frameworks (as relevant)

- Exposure to server-side tracking, CAPI-like patterns, and advanced measurement use cases

- Experience with BigQuery, clean rooms, CDPs, data pipelines, or measurement integrations

- Prior involvement in pre-sales or solution engineering

What success looks like

- Strong GA4 adoption and roadmap execution across clients

- High client satisfaction and retention

- Expansion of analytics-led solutions through smarter architecture and usage

- Effective mentoring and upskilling of junior team members

- Tangible contribution to new business wins and upsells (without quota-carrying)

Key Responsibilities

- Owning the GMP strategy and roadmap for assigned clients

- Acting as senior technical advisor across DV360, CM360,



and broader ad tech stack

- Designing and evolving GMP architectures aligned to client business goals

- Leading complex troubleshooting and platform optimisation initiatives

- Supporting sales teams on pitches, RFPs, and solution design

- Identifying opportunities where additional capabilities unlock greater GMP value

- Providing thought leadership on digital maturity, privacy, identity, and measurement

- Mentoring and guiding junior support staff; setting standards and best practices

- Maintaining strong relationships with platform partners and vendors

Required Qualifications & Experience

- 6–10 years’ experience in digital advertising or ad tech

- 3+ years of deep, hands-on GMP experience (DV360 + CM360)

- Strong understanding of the programmatic ecosystem (DSPs, SSPs, identity, privacy)

- Proven experience advising clients at a strategic and technical level

- Ability to translate platform capability into business and growth outcomes

Preferred Qualifications

- GMP certifications (DV360, CM360, SA360, GA4, GTM)

- Experience with alternative DSPs (The Trade Desk, Amazon DSP)

- Exposure to CTV, Retail Media, and advanced programmatic use cases

- Experience with BigQuery, clean rooms, CDPs, or measurement integrations

- Prior involvement in pre-sales or solution engineering

What success looks like

- Strong GMP adoption and roadmap execution across clients

- High client satisfaction and retention

- Expansion of GMP-led solutions through smarter architecture and usage

- Effective mentoring and upskilling of junior team members

- Tangible contribution to new business wins and upsells (without quota-carrying)

📌 Senior Programmatic Consultant (México)
🏢 Selection Book
📍 México