Job Summary
The Lead Generator/ Sales Development Representative aims to generate sales opportunities (qualified leads) for cross-border transportation and logistics services in North America.
The person will be the first point of contact with potential clients through calls, emails, and social networks- seeking to arrange sales appointments that will later be closed by the commercial team.
Communications through Microsoft Teams, WhatsApp, and Telephone
Location
Monterrey, N.L. Mexico
Reporting Lines
Reports directly to the Sales Manager
Responsibilities and Duties
Proactively contact prospects via phone, email and other sources to generate qualified leads
Qualify and document leads in the CRM system
Schedule sales meetings with high-quality prospects
Conduct research on companies and key industries to promote a strategic and targeted approach to lead generation
Collaborate with the outside sales team and management to prioritize accounts and prospecting strategies
Keep the sales pipeline updated, record interactions, and follow up on leads




Meet monthly targets for lead generation and meetings
Participate in feedback and training sessions
Requirements and Qualifications
Minimum of 1 year experience in logistics, transportation, or B2B prospecting
Upper-intermediate level of English
Bachelor's degree in business, logistics, or related fields
Knowledge of CRM tools
Proficiency in Excel and Microsoft Office Suite
Skills and Competencies:
Technical Skills:
CRM and sales pipeline management
Phone and email prospecting
Company and contact research
Soft Skills:
Proactivity and self-motivation
Clear communication
Organization and attention to detail
Persistence and resilience
Teamwork
Specific Position Requirements:
Active outbound lead generation and scheduling of effective meetings
Efficient use of CRM
Experience in logistics or international transportation environments
Ability to communicate value to corporate clients
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📌 Lead Generator/ Sales Development Representative (Monterrey)
🏢 Catglobal
📍 Monterrey