Position Summary

Execute and support the company's digital marketing strategies through campaign implementation, content management, digital platform administration, and performance analysis, contributing to brand positioning and the achievement of the Corporate business objectives.

Requirements

Education

Bachelor's degree in Marketing, Communications, Advertising, or a related field. Experience

2–4 years of experience in marketing roles.

Experience in digital marketing and project coordination.

Experience in the tourism, hospitality, or service industry is a plus.

Skills

Strong organizational skills

Planning and time management

Attention to detail

Effective communication

Excellent writing and proofreading skills

Teamwork

Project follow-up

Proactive mindset

Key Responsibilities

Execute digital marketing campaigns aligned with the department's strategy.

Support the creation, scheduling, and publishing of content across digital channels.





Monitor Google Ads and Meta Ads campaigns, tracking performance and results.

Prepare campaign performance reports and marketing metrics.

Maintain and update marketing databases and records.

Coordinate follow-up activities with agencies and external vendors.

Support the execution of events, trade shows, marketing activations, and special projects.

Assist in the development of sales presentations and corporate marketing materials.

Research marketing trends, tourism industry updates, and competitor activities to identify opportunities for improvement.

Follow up on assigned marketing department projects and tasks.

Technical Skills & Tools

Google Ads

Meta Business Suite

Google Analytics 4

Canva

Video editing

Social media management

WordPress (preferred)

Basic knowledge of AI tools

📌 Digital Marketing Executive (Cancún)
🏢 Tropical Incentives DMC
📍 Cancún