Role Summary:

The Science Diet Brand Manager is responsible for the development and execution of marketing strategies across commercial operations to achieve the financial and market share objectives. They lead the go-to-market planning behind innovation launches, promotional activations, traditional and digital media and 6P strategies for omni-channel customers. They ensure consistent and effective brand messaging to the veterinary profession/ consumer, and consistent consideration of retail environment specific needs/tactics. They are critical in creating and driving the execution of revenue growth management and simplification opportunities for the brand.

Responsibilities:

- Strategic Growth & Omni-Channel Execution : Align and implement omni-channel marketing, communication, and media strategies across traditional and digital platforms, using insights and analytics to capture key growth opportunities
- Go-To-Market & Innovation Leadership: Lead the strategic planning, market alignment, and launch execution for new products, re-launches, and quarterly tentpole marketing activations
- Strategic 6P Planning & Metrics: Develop and align measurable 6P marketing plans, identifying key performance indicators (KPIs) to track campaign effectiveness and business health
- Portfolio & Revenue Management :



Drive product portfolio management and identify revenue growth management and simplification opportunities across therapeutic nutrition categories
- Financial & Budget Accountability : Manage the allocated A&P; budget and support overall P&L; management to maximize return on marketing investments
- Commercial & Field Enablement: Design, produce, and hand over high-impact promotional materials to Sales Operations, ensuring field teams and veterinary conference strategies are fully equipped to win in the retail clinic environment

Required Qualifications:

- Bachelor's Degree in Marketing, Business Administration or a related field
- 3+ years of experience in brand marketing, retail marketing, trade marketing or related fields
- Proven experience executing digital and eCommerce marketing campaigns (including paid search, digital display, and social media)
- Advanced English level

Preferred Qualifications:

- Strong analytical skills and capability to uncover measurable insights in large datasets
- Excellent project management skills, with the ability to lead multiple projects simultaneously
- Exceptional communication and interpersonal skills, with the ability to work effectively in a team environment
- Critical thinking and problem solving

📌 Brand Manager (México)
🏢 Hill'S Pet Nutrition
📍 México