**Bayer es una compañía global con competencias centradas en los campos de las ciencias de la vida de la salud y la agricultura. Sus productos y servicios están diseñados para beneficiar a las personas y mejorar su calidad de vida. En Bayer tienes la posibilidad de ser parte de una cultura en la que valoramos la pasión de nuestros colaboradores por innovar y darles el poder de cambiar.**
**Brand Manager**
**Your Tasks & Responsibilities**:
- Assure launch readiness with key metrics on time
- Expand the testing network for precision medicine and grant early adoption of pathologies and clinical oncologist of Vitrakvi
- Development and implementation of strategies for rapid adoption of Vitrakvi in private and public market
- Plan and develop sales figures for the product life cycle, together with P&I; for the brand
- Competitive analysis and tracking of the market (competitors, sales, main institutions and KOL intelligence).
- Establishment of long-term relationship with KOL’s and medical associations for scientific activities planning that ensure robust sales uptake.
- Ensure full access of Vitrakvi to the different private institutions and formularies and public institutions and formularies working together with Access department, sales force and distributor.




- Ensure implementation of the strategy with customers through Sales Force supplying the tools and materials.
- Lead the Key Account Executives to expedite access and sales of Vitrakvi after launch
- Development of the Launch Plan for Loxo-195 in the mid-term future
**Who You Are**:
- Science or Business-related degree
- MBA is a plus
- 3-5 years with solid experience as Product Manager in Oncology or High Specialty with successful Launches
- Experience with oncology biomarkers
- Solid experience in sales to Government.
- Deep knowledge of the Mexican institutional Oncology market.
- Knowledge of orphan drug market
- English fluently (written and spoken)
- Skills and competencies: strategic mindset, interpersonal relationships, organization/prioritization, strategic vision, leadership, teamwork, results oriented.
**Período de aplicación**:
- Del 19 de Noviembre al 03 de Diciembre 2024**Código de referencia**:
- **División**:
- Pharmaceuticals**Ubicación**:
- Mexico : Ciudad de México : Ciudad de México**Área funcional**:
- Marketing**Grado de posición**:
- VS 1.3**Tipo de empleo**:
- Permanente**Tiempo de trabajo**:
- Indefinido

📌 Brand Manager (Ciudad de México)
🏢 Bayer
📍 Ciudad de México