Description
- Develop trade marketing strategies, utilising trade and marketing experience to recommend best trade-led activities. Recommend and support trade activity proposals with commercial backing, pushing the brand guidelines whilst protecting the brand image. Create and develop all channels of communication that contribute
to the timely execution of the initiatives at internal, trade or shopper level.
- Exchange ideas between Marketing and Sales departments proactively and challenge traditions.
- Be the point of contact for the sales team to advise and give guidance on all account.
- Ensure integral POS toolkit is used effectively in order to adhere to brand guidelines and appropriately represents the brand (e.g. creative and innovative




- Ensure national POS is developed only when international material is not appropriate and a clear commercial benefit is recognized
- Identify opportunities and challenges. Quantify the opportunities. Prioritise and provide solutions to overcome the
challenge or maximise the opportunity.
**Requirements**:
- University Degree (business, marketing or similar.
EXPERIENCE
- 3 years experience in FMCG sector. Ideally as Business Insights manager, Category Manager, POS manager or
Key Account manager.
- Previous experience en commercial area (preferable Key Account Channel
- Fluent English.
4 years

📌 Trade Marketing & Insights Manager (Ciudad de México)
🏢 Connectingology
📍 Ciudad de México