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About Plata
Plata is a Mexican fintech offering credit cards and financial services to underbanked populations — launched in April 2023, the fintech secured a banking license authorisation in December 2024 and now serves 2M+ active credit card users. The company just raised $250M Series B at a $3.1B valuation in October 2025. We are Mexico’s fastest-growing fintech unicorn — perfect timing to join our journey to reshape financial inclusion across Latin America.

About the Role
We’re looking for a Project Owner to build and run a portfolio of 10 short-form video accounts featuring in-house influencers who will bring Plata’s vision to life in the personal finance space. Your mission is to turn Plata’s vision into an always-on content machine that produces educational, funny, and viral personal finance content in Spanish across TikTok, Instagram Reels, YouTube Shorts, and any other relevant platforms. You will own the end-to-end production process and coordinate a network of on-camera hosts, scriptwriters, and video editors to consistently deliver high-quality content at scale, while being supported by the team that previously won the TikTok Best Brand Award.

Key Tasks

Own the strategy and roadmap for a portfolio of ~10 short-form video accounts about personal finance

Build, manage, and coach a distributed outsource team: 3 on-camera hosts, 2 script editors, 2 video editors

Set up and optimize production workflows to reach ~270 unique videos per month once formats are validated





Work with script editors to define and refine content formats: explainers, skits, UGC-style, and experimental hooks

Track and report on performance metrics (views, watch time, retention, followers, virality, and basic business outcomes)

Run a continuous test-and-learn process: identify what works, scale winning formats, kill underperforming ones quickly

Ensure all content is financially accurate, compliant with brand guidelines, and genuinely useful for the audience

Fluent Spanish speaker with English C1 or higher

Strong experience managing short-form video production (TikTok/Reels/Shorts) at scale, ideally in D2C or media brands

Proven track record of owning content output and KPIs, not just participating in production

Excellent understanding of personal finance concepts and products

Solid project management skills: you know how to build workflows, set deadlines, and keep multiple creators on track

Data-driven mindset: you look at analytics obsessively and adjust strategy accordingly

What We Offer

The chance to build a flagship influencer content engine for one of the most ambitious fintech projects in LATAM





Full ownership of a zero-to-one project with meaningful impact on financial education and brand growth

A test-and-learn environment that encourages experimentation with formats, channels, and creative approaches

How to Apply
Please send the following to email [email protected] with subject “Project Owner;Your name” :

A short introduction about yourself and your experience running content projects

Links to short-form video accounts or campaigns you have managed or directly owned (preferably where view numbers are visible)

Links to 2 brands whose short-form video work you admire, with one line on what they do well

Links to 2 educational or funny personal finance accounts in Spanish that you enjoy, and why you think they resonate with audiences

Optional, but might increase your chances of being selected:

A brief 90-day plan (maximum 1 page) on how you would take this project from zero to a stable output of 270 videos per month while keeping quality high

By taking part in the evaluation process for this potential collaboration, you understand that this is not a job offer, that if you are selected there will be no employment relationship but rather a service provision, and you confirm your consent to the processing of your personal data and accept the terms of Plata Card’s Privacy Policy.

Seniority level
Mid-Senior level

Employment type
Contract

Job function

Project Management and Information Technology

Business Consulting and Services

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📌 Project Manager: Short-Form Video Portfolio (Xico)
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