The
Brand Manager
collaborates in the design, implementation, and evaluation of marketing activities for assigned products within a specific product line, including distribution channel solutions such as digital, media, and inside sales, among others. The role supports the review of marketing programs and the implementation of changes as needed. Also participates in the analysis of market data to identify key segment drivers and works closely with promotional teams and consumer-directed campaign teams.
Typical Accountabilities
Designs, implements, and evaluates
marketing activities for the assigned brand, which may include distribution channel solutions.
Reviews
marketing programs and
implements
updates or changes as needed.
Works with analysts
to evaluate market data and identify key segment indicators, growth opportunities, and business risks.
Collaborates
with internal departments and external agencies to ensure strong communication and successful execution of marketing plans.
Contributes
to the creative development of product packaging, presentation, and promotional activities.
Education, Qualifications, Skills, and Experience
Required
Two years of experience
in product management.
Bachelor's degree
.
Experience managing




complex projects
.
Preferred
MBA
in a relevant field.
Experience in
strategy roles
and/or
consumer market promotions
and/or
planned market roles
.
Experience in
market analysis and market research
.
Experience in
sales
or as a
sales manager
.
Experience in
emerging roles
or
DFL
.
Knowledge of
pharmaceutical product development and commercialization in the U.S.
Knowledge of the
U.S. healthcare environment
.
Date Posted
30-jul-****
Closing Date
07-ago-****
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

📌 Brand Manager (Xico)
🏢 Importante empresa
📍 Xico