Note: If you apply for a role at Hershey through our career's website, we may use technologies that use automation to filter your candidacy based on objective criteria.
We also use AI-enabled tools that help us facilitate the selection of our future Hershey talent.
These tools may help with activities such as matching and scoring candidates to roles based on requirements and scheduling interviews.
These systems process only the information you provide in your application, including your resume, work history, education, and responses to screening questions.
While these technologies assist with certain steps in our recruitment process and may provide recommendations, all final decisions, including those affecting whether candidates advance to subsequent stages in the applicant process, are made by our talent acquisition teams with meaningful human review and independent judgment.
Depending on your location and the specific role you apply for, additional disclosures about our use of AI in recruitment may be provided to you separately.Especialista en Estrategia Comercial: Promociones y Precios /Commercial Strategy & PromotionsLocation: Guadalajara, Jalisco (Esquema híbrido de trabajo en oficina corporativa en colonia Providencia)English: IntermediateSummaryThe Commercial Strategy & Promotions Specialist will support the development of customer investment strategy and tactical trade promotion optimization recommendations within core and/or seasonal product lines for Sales teams supporting all customer base.




The Specialist will also execute complex analyses that support SRGM Trade leads in the creation and implementation of enhanced promotional strategies for Hershey's Mexico portfolio.
This will require strong collaboration with other functions including Sales, Demand Planning and Marketing.
This is an exciting opportunity to help achieve Hershey's ambition of having a best-in-class Revenue Management function.
This position requires personal leadership and initiative, critical and strategic thinking, cross-functional collaboration, ability to work under pressure to meet deadlines, and strong customer/channel knowledge and business acumen.Major Duties/Responsibilities20% Executes complex and comprehensive analyses to support the development of national and/or channel-level promotion strategies that deliver on Mexico portfolio/brand business objectives.10% Evaluate Mexico promotional events.
Analyse and understand insights from market in order to recommend deeper channel/customer-specific initiatives.30% Works directly with Mexico Sales teams and Sales Finance to build optimized, event-level promotional plans during the annual Sales planning process, and to conduct quarterly in-year reviews of promotion effectiveness vs. plans10% Assists in the development, management, and execution of a performance-based trade architecture that incents value-creating marketplace behavior30% Supervise, control,



and manage promotional allowance budget in PlanEx (budget and planning tool), working together with Key Account Managers and ensuring information in the system is authorized, accurate and accrued in the proper accounting period.
Also is responsible for provide guidance and support to Trade promotions tool users and coordinates with IS/GBS correct flaws and improvements in system.Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilitiesVery strong technical skills (e.G., Excel, Powerpoint / Thinkcell, Tableau, PowerBI, Alteryx), with proven ability to synthesize multiple data sources (e.G., internal TPM and P&L; data, 3rd party syndicated data) to develop insights and strategy recommendationsStrong analytical skills and business / financial acumenStrong collaboration and communication skillsProblem-solving mentality, intellectually curious, strong critical thinking skillsEntrepreneurial skills and styleAbility to prioritize and manage multiple projects and initiatives simultaneouslyStrong knowledge of syndicated data (e.G. IRI, Nielsen) and its nuancesStrong working knowledge of SAP is a plusEducationBA/BS in Finance, Economics, Marketing, Business Administration or EquivalentExperience3+ years of business experience, with strong preference for multiple years of experience in FMCG analytical role(s)Ideally experience in Sales, Finance, Marketing, or analytical functions (e.G., Category Mgmt)Familiarity with FMCG industry customer base and working knowledge of retail merchandising and in store execution tactics preferred#J-*****-Ljbffr

📌 Especialista En Estrategia Comercial: Promociones Y Precios /Commercial Strategy & Promotions (Veracruz)
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📍 Veracruz