What You'll Do:
- Competitive monitoring: Track top-tier and trade news impacting Meltwater, key competitors, and the broader market, and communicate through Slack, email, and monthly newsletters.
- Competitive Intelligence Assets: Develop and maintain competitive assets—including battle cards, research briefs, and presentations—and support sales and product team requests for competitive insights.
- Analyst Relations: Support M&CI; Manager with regular briefings and inquiries with industry analysts and assist with analyst research evaluations as needed.
- Product Messaging & Positioning: Incorporate competitive insights into product messaging and communicate product updates that clearly articulate customer value.
- Sales Enablement: Manage and maintain sales and marketing assets that support revenue generation across prospects and existing customers.
- Cross-functional Collaboration: Partner with the integral Product Marketing team and stakeholders across product, sales, customer success, UX, partnerships, marketing, and engineering to ensure alignment.

What You'll Bring:




- Experience: 2‑5 years of Product Marketing experience, ideally within a SaaS environment or an agency setting. Preference given to those with an understanding of general Product Marketing pillars of work, including GTM, Messaging, Sales Enablement, Market & Competitive Intelligence, and Analyst Relations. Experience in public relations, communications, or analyst relations is a plus, but not required.
- Education: A bachelor's degree is required, and in Marketing, Business, Communications, or a related field is a plus.
- Skills: Deep understanding of the SaaS industry, market trends, and customer needs.
- Skills: Understanding of trends and technologies shaping the Marketing, PR, Communications, and Social Media landscapes.
- Skills: Familiarity with key industry focus areas, including Social Listening & Monitoring, Influencer Marketing & Campaign Measurement, Media Intelligence, Consumer Intellige

📌 Product Marketing Specialist (Ciudad de México)
🏢 Meltwater Group
📍 Ciudad de México