**Company Description**
NIQ is seeking a dynamic and strategic Senior Communications Leader to drive both external and internal communications, elevating our industry presence and strengthening our internal culture. This role requires a strategic, hands-on communicator with the agility to pivot between high-level strategy and detailed execution across PR and employee engagement initiatives.
- Develop and Execute PR & Internal Communication Strategies:
- Shape a comprehensive PR strategy to build NIQ’s industry credibility, securing high-impact placements in tier 1 and vertical-specific publications.
- Lead an internal communications strategy that supports NIQ’s mission and vision, keeps employees informed and engaged, and fosters a strong, unified culture.
- Media Relations:
- Drive media outreach and high-profile placements, with a focus on tier 1 publications and targeted industry outlets to establish NIQ’s thought leadership.
- Work to amplify NIQ’s message through proactive story pitches and press releases that highlight both corporate milestones and industry insights.
- Thought Leadership:
- Develop and execute initiatives to build credibility for NIQ’s thought leaders, positioning them prominently in the industry.
- Ensure that key organizational leaders, including executives, are effectively represented and visible to both internal and external audiences.
- Internal Communications:
- Serve as a trusted partner to executive leaders in communicating key messages to employees, aligning messaging with corporate objectives and employee interests.
- Craft and deliver clear, engaging communications on company news, updates,



and initiatives that reinforce NIQ’s values and priorities.
- Partner with HR and organizational leadership to support culture-building initiatives and ensure transparency across teams.
- Cross-Functional Collaboration:
- Work closely with sales, HR, and several marketing teams to ensure PR and internal communication efforts support broader organizational goals.
- Collaborate with integral counterparts to align messaging and strategy across regions, reinforcing NIQ’s global brand presence.
- Agency Management:
- Oversee the relationship with NIQ’s PR agency, ensuring strategic alignment on key media goals, brand messaging, and campaign execution.
- Rapid Response and Agility:
- Handle time-sensitive PR and internal communications with a sense of urgency, adapting plans to reflect market and organizational shifts.
**Qualifications**
- Bachelor's degree in Marketing or related
- Language: English full professional obligatory, Portuguese is a plus
- Proven experience in PR and internal communications, with a successful record of shaping and executing strategies that elevate industry credibility and foster employee engagement.
- Strong media relations background with a history of securing high-profile placements.




- Expertise in positioning executives as industry thought leaders, with demonstrated success in strategic storytelling and executive communications.
- Experience with internal communications best practices, including clear, audience-centric messaging and cross-functional collaboration.
- Strong organizational and workload management skills, able to balance strategic thinking with high-volume execution.
- Familiarity with data insights, comfortable with interpreting and integrating data into both external and internal messaging.
- Agency management experience, with an ability to guide PR partners toward impactful results.
**Additional Information**
**Our Benefits**
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
**About NIQ**
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
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📌 Sr. Manager, Latam Communications (Ciudad de México)
🏢 Nielseniq
📍 Ciudad de México